Add incoming lead payloads to CRM contact records

You receive inbound leads missing emails or consistent fields, causing duplicates and delayed callbacks. Create or update clean contact records so reps can follow up the same day.

Overview

Inbound lead payloads often arrive incomplete, leaving reps to do manual cleanup and miss callbacks. This flow standardizes and creates contact records automatically so reps have follow-up-ready leads within minutes and can act the same day.