Add incoming ad-source leads to contacts for follow-up

Your lead opt-ins often lack ad-source context, so campaign managers can’t attribute spend or prioritize outreach. Add source metadata to contact records so reps can act within minutes.

Overview

When incoming opt-ins arrive without ad attribution, campaign managers can’t measure ROI or prioritize hot leads. This flow appends first-touch ad metadata to contact records so your campaign and sales teams have attribution and can follow up within minutes.