Add high-value ecommerce buyers to ad audience list

New buyer records enter ad lists without spend filters, creating noisy audiences and wasted ad spend. Only qualifying buyers are added so campaign managers can act within minutes.

Workflow preview:

Zap details:

Overview

Stop feeding unqualified buyers into your ad audiences and stop wasting acquisition spend; this flow ensures only paying customers are added to customer lists. Campaign managers will get clean suppression and retention audiences within minutes so campaigns act on fresh data.