Add GPS coordinates to company records for marketing
Add GPS coordinates to company records for marketing
Your company records often miss latitude and longitude after country updates, breaking regional segmentation. Enrich profiles with GPS coordinates so marketing ops can target segments same day.
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Overview
Incomplete location fields fragment your regional segments and reduce campaign ROI; marketing ops needs reliable location data to operate. This flow enriches company profiles with GPS coordinates so campaign managers can rebuild accurate regional lists and launch geotargeted campaigns the same day.