Add digital product buyers to nurture and welcome segment

Your digital product purchases can slip past your email audience, leaving new parents without welcome guidance. Buyers are added to a nurture and welcome segment so they receive support the same day.

Overview

If buyers don’t land in your email audience, new parents miss timely guidance and your nurture sequences underperform. This flow captures each paid digital purchase and enrolls buyers into a welcome segment so families receive onboarding and support the same day.