Add campus preference to incoming prospective student leads

Your prospect form submissions often omit a clear campus selection, causing misrouted outreach and manual segmentation. This improves segmentation and enables same-day targeted outreach.

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Overview

When prospect submissions don't standardize campus preference, your segmentation and outreach become noisy and enrollment staff spend time correcting records. This flow assigns a normalized campus preference within minutes of submission, so leads are routed and segmented for same-day campaigns and faster follow-up.