Add ad lead to event nurture lists

Your ad event lead submissions arrive unsegmented, so campaign lists become messy and follow-up is delayed. The workflow places contacts into the right event lists so outreach happens before the event.

Workflow preview:

Zap details:

Overview

When ad-form leads arrive without event tags, campaign managers scramble and outreach windows shrink. This flow captures each lead, tags it by event and places it into the correct nurture list so outreach can begin within minutes ahead of the event.