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5 ways to automate Leadpages with Zapier

By Daniel Kenitz · March 25, 2024
A hero image of the Leadpages app logo connected to other app logos on a light purple background.

Offering hundreds of templates for building your sales funnel, digital file hosting and delivery to automate your lead magnets, and exit intent pop-ups to keep potential buyers on your site, Leadpages is more than just a webpage builder. It's a suite of tools for making conversions not only likely but inevitable.

One thing Leadpages won't do, however? It won't run your business for you. If you need to receive email alerts when you have new sales, save your incoming leads and customers to newsletter lists, or store key customer information in handy spreadsheets, you need something to fill in the gaps. That's where Zaps—Zapier's automated workflows—come in. Here are some of our favorite ways to automate Leadpages so it fits the way you run your business.

New to Zapier? It's workflow automation software that lets you focus on what matters. Combine user interfaces, data tables, and logic with thousands of apps to build and automate anything you can imagine. Sign up for free to use this app, and thousands more, with Zapier.

Table of contents

  • Connect Leadpages to Google Sheets

  • Get notifications from Leadpages

  • Add subscribers to your mailing lists

  • Connect Leadpages to your meeting tools

  • Use webhooks with Leadpages

To get started with a Zap template—what we call our pre-made workflows—just click on the button. It only takes a few minutes to set up. You can read more about setting up Zaps here.

Connect Leadpages to Google Sheets

Leadpages offers some fancy analytics tools to help you track your success, including campaign ROI. This way, you can watch which pages perform best and double down on the templates that work for your business. 

But while Leadpages' website suggests that you can "forget spreadsheets" thanks to these analytics tools, you may not want to be so forgetful. Spreadsheets may be an essential part of your business workflows. From saving customer information to managing data on your terms, they can give you more control over incoming data.

For example, you might import customer information for specific purchases from Leadpages into a spreadsheet. Now, you have more than a contacts list. You've got sortable information that details who converted and who purchased what. You're now free to store this information or use it to personalize upcoming marketing campaigns based on what your customers already purchased. 

Log new Leadpages submissions on Google Sheets

Log new Leadpages submissions on Google Sheets
  • Leadpages logo
  • Google Sheets logo
Leadpages + Google Sheets

Create Google Sheet rows for new form submissions in Leadpages

Create Google Sheet rows for new form submissions in Leadpages
  • Leadpages logo
  • Google Sheets logo
Leadpages + Google Sheets

Get notifications from Leadpages

Ding-dong! Remember that sound? Every time a salesperson made a sale in a traditional office, they'd head to the bell, ring it, and announce they made a sale. 

Okay—maybe not every time. But as soon as you make a sale online, it can do more than be a pleasant reminder that business is booming. You may need the right people on your team to spring into action for follow-ups and more.

With automation, you can set it so your new form submissions in Leadpages send a respective Ding-dong! to your email, specific Slack channels, or even send you a text. That way, you and your team can follow up in the right way every time.

Send Gmail emails for new Leadpages form submissions

Send Gmail emails for new Leadpages form submissions
  • Leadpages logo
  • Gmail logo
Leadpages + Gmail

Post new Leadpages leads to Slack channels

Post new Leadpages leads to Slack channels
  • Leadpages logo
  • Slack logo
Leadpages + Slack

Send outbound emails for new Leadpages form responses

Send outbound emails for new Leadpages form responses
  • Leadpages logo
  • Email by Zapier logo
Leadpages + Email by Zapier

Get SMS for new Leadpages form responses

Get SMS for new Leadpages form responses
  • Leadpages logo
  • SMS by Zapier logo
Leadpages + SMS by Zapier

Add subscribers to your mailing lists

A lead from Leadpages could become a customer and buy your product. But if that's the end of the entire transaction, you're missing out on a lot. The real currency is customer loyalty. According to Smile, many eCommerce stores can identify over a third of their revenue from just the top 5% of their most loyal customers. 

But if you aren't capturing any customer loyalty, you'll never know the revenue you're leaving on the table. 

Fortunately, you can easily use a Zap to add subscribers to your mailing lists any time a customer fills out a Leadpages form. By adding customers to a drip campaign, you can introduce potential upsells and increase customer satisfaction—all automatically. Leverage your existing purchases into much more revenue with no extra effort.

Add new Leadpages leads to Klaviyo as subscribers

Add new Leadpages leads to Klaviyo as subscribers
  • Leadpages logo
  • Klaviyo logo
Leadpages + Klaviyo

Add or update MailerLite subscribers from new Leadpages submissions

Add or update MailerLite subscribers from new Leadpages submissions
  • Leadpages logo
  • MailerLite Classic logo
Leadpages + MailerLite Classic

Add new Leadpages leads as Flodesk subscribers

Add new Leadpages leads as Flodesk subscribers
  • Leadpages logo
  • Flodesk logo
Leadpages + Flodesk

Add or update subscribers to Mailchimp from new Leadpages submissions

Add or update subscribers to Mailchimp from new Leadpages submissions
  • Leadpages logo
  • Mailchimp logo
Leadpages + Mailchimp

Create or update ActiveCampaign contacts from new Leadpages leads

Create or update ActiveCampaign contacts from new Leadpages leads
  • Leadpages logo
  • ActiveCampaign logo
Leadpages + ActiveCampaign

Create HubSpot contacts from new form submissions in Leadpages

Create HubSpot contacts from new form submissions in Leadpages
  • Leadpages logo
  • HubSpot logo
Leadpages + HubSpot

Connect Leadpages to your meeting tools

Leadpages can often do the work of selling for you: capturing visitor interest, converting them into customers, and sending you the details. But not everything you sell will be as simple as allowing them to download a digital file. Maybe you're using Leadpages to set up an hour of coaching, for example.

If that's the case, you'll need a way to connect Leadpages to your favorite meeting tools. Leadpages can do some of the work for you, but you can connect apps like Zoom or Google Calendar to ensure nothing slips through the cracks. All you have to do is wait for Leadpages to generate the leads, then watch for notifications to enter your calendar that you've got a new meeting. 

Create Google Calendar events for new Leadpages form submissions

Create Google Calendar events for new Leadpages form submissions
  • Leadpages logo
  • Google Calendar logo
Leadpages + Google Calendar

Use webhooks with Leadpages

Haven't seen the app you'd like to connect with Leadpages or the exact workflow you'd like to build here? It doesn't mean it's not possible. You just need the right tool.

You can use webhooks to connect almost any app to Leadpages, even if they don't yet have a Zapier integration. Think of it as a handy way to fill in the gaps as you add automation to your business toolkit. Here's a Zap to help you get started:

POST webhooks for new Leadpages form submissions

POST webhooks for new Leadpages form submissions
  • Leadpages logo
  • Webhooks by Zapier logo
Leadpages + Webhooks by Zapier

Sit back and let Leadpages do the work

Connect Leadpages to your business-critical apps with Zapier, and there's almost no limit to the sales funnels you can build to expand your revenue—and your business. And this is just the start of what you can do. What will you automate first?

Related reading:

  • How to automate your no-code app builder

  • Advanced ways to automate your forms and surveys

  • Automation for lead nurture and lead management

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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'