When this happens...
PardotNew Prospect
Then do this...
HighriseCreate/Update a Contact

It's important for sales and marketing to be on the same page. This Pardot Highrise integration makes it easy to automatically add new Pardot prospects to Highrise as new contacts to your marketing automation tool and CRM have the same leads.

How It Works

  1. A new prospect is added to Pardot
  2. Zapier automatically adds a new contact to Highrise

What You Need

  • A Pardot account
  • A Highrise account

Why Zapier?


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No coding required—automate any of 1,000+ apps in minutes.


Enterprise-level security—connect mission-critical apps.

It's easy to connect Pardot + Highrise and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
New Prospect

Triggers when a new Prospect is synced to Pardot.

Create Prospect

Creates a new Prospect record within Pardot.

New Contact

Triggers when a new contact is added to Highrise.

Update Prospect

Updates an existing prospect.

New Deal

Triggered when a new deal is added

Add Prospect to List

Adds an existing prospect to a list.

New Company

Triggers when a new company is added to Highrise.

Create/Update a Contact

Creates a new contact, or, if a contact exists, we will update it.

New Task

Triggered when a new task is added

Create Note for Contact

If a contact exists, we will add a note to it. If no contact exists, we will create one and add a note to it.

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Become a Zapier Integration Partner

Pardot is no-hassle marketing automation that makes sales and marketing teams best friends. Increase marketing accountability, gain greater insight into ROI, and much more.

Highrise CRM helps you manage your contacts, keep track of who said what when, schedule follow-ups, set reminders, and convert leads into done deals.

See Highrise Integrations