When this happens...
ShopifyNew Customer
Then do this...
EmailOctopusAdd Subscriber (Legacy)

Want to keep in touch with your new Shopify customers? Make the process easy and automate it. Now, whenever you gain a new Shopify customer you can automatically add them to your subscriber list in EmailOctopus. No need to import and export or do the tasks manually. With Zapier quietly running in the background, it's done on autopilot for you so you can nurture your new customers, let them know about upcoming promotions and make more money with less work.

How this Shopify-EmailOctopus integration works

  1. A new customer is added in Shopify
  2. Zapier adds them to EmailOctopus as a subscriber

Apps involved

  • Shopify
  • Email Octopus

Why Zapier?


Get started for free—14 day trial of premium features and apps.


No coding required—automate any of 1,500+ apps in minutes.


Enterprise-level security—connect mission-critical apps.

It's easy to connect EmailOctopus + Shopify and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
New Customer

Triggers when a new customer is added to your Shopify account.

Add Subscriber

Adds a new subscriber to a list.

New Paid Order

Triggers whenever a new purchase is "paid". You can choose a different order status like pending or refunded (with line item support).

Unsubscribe Email

Unsubscribes an email address from a list.

New Cancelled Order

Triggers whenever a order is "cancelled" (with line item support).

Create Customer

Creates a new customer.

New Product

Triggers when a new product is added to your Shopify store.

Create Product

Creates a new product.

New Abandoned Cart

Triggers whenever a cart is "abandoned" (only open carts) (with line item support).

Create Order

Creates a new order (with line item support).

Use our free platform to build a single Zapier integration and instantly connect your app with 1,500+ others.

Become a Zapier Integration Partner

A cheaper way to send your email marketing campaigns, using Amazon SES.

Learn More

Shopify is a simple way to create an online store to list products, collect credit card payments, and ship your goods.

See Shopify Integrations