Act on Sales Leads with Marketing Automation App LeadOutcome

Danny Schreiber
Danny Schreiber / January 27, 2015

Collecting sales leads on your site is a given, but adding them to a drip campaign with aim to pull them back onto your site and pay to become a customer is another level. A fast-growing breed of apps—marketing automation tools—is there to help you, and Zapier's latest integration LeadOutcome is among them.

With LeadOutcome and Zapier, you can begin to pull in leads from your favorite form software, be it Wufoo, Google Forms or Formstack, or from another lead generation tool, such as GoToWebinar or Livechat. You could also start to label emails in Gmail and with Zapier, have those contacts added as prospects in LeadOutcome.

For another clever LeadOutcome use case, visit the company's welcome page to Zapier users.

Here's a preview of new lead automation possibilities. For more see the LeadOutcome Zapbook page.

To Get Started with LeadOutcome on Zapier

  1. Sign in to your LeadOutcome account—make sure you have a Zapier account, too
  2. Connect your LeadOutcome account to Zapier
  3. Check out a few of the pre-made LeadOutcome Zaps or
  4. Start creating your own!