New Integration: Automate Facebook Messenger Communication with ManyChat

Matt Lukso
Matt Lukso / February 15, 2018

Communicating with customers via Facebook Messenger is becoming increasingly popular, but keeping up with every inquiry and providing a timely response requires lots of attention from your staff.

With ManyChat, you can automate your communication to provide a better experience for your customers. Instead of manually following up on every message, you can set up a bot to automate responses for popular topics like pricing, technical issues or sales inquiries. For everything the bot can’t answer, ManyChat's Live Chat tool will allow your staff to view and engage customers directly, so every encounter gets the attention it needs.

Now that ManyChat integrates with Zapier, you can incorporate 1,000 other web tools into your Facebook Messenger and customer communication workflows.

How ManyChat Works with Zapier


  • New or Updated Custom Field: Triggers when you add/update a selected custom field on a user.
  • New Subscriber: Triggers when a user subscribes to your page.
  • New Tagged User: Triggers when a new tag is added to a user.
  • New “Trigger a Zap” Event: Triggers when your bot sends the “Trigger a Zap” event.
  • Chat Opened: Triggers when a chat is opened with a user.


  • Find User by Name: Finds a user by name.
  • Find User by ID: Finds a user by ID.
  • Find User by Custom Field: Finds a user by custom field.


  • Subscribe User to Sequence: Subscribes a user to a sequence.
  • Unsubscribe User From Sequence: Unsubscribes a user from a sequence
  • Send Text Message to User: Sends a message to a user.
  • Set Custom Field: Adds or updates a custom field value for a user.
  • Remove Tag From User: Removes a tag from a user.
  • Add Tag to User: Adds a tag to a user.
  • Send Content to User: Sends a content to a user.

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How to Automate ManyChat with Zapier

  1. Sign up for a ManyChat account, and make sure you have a Zapier account

  2. Try some pre-made ManyChat integrations and learn more about how ManyChat works with Zapier

  3. Check out our ManyChat help documentation for details on connecting your account and setting up your first Zap

  4. Or login and build a custom workflow with ManyChat and Zapier