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Excel Macros Tutorial: How to Record and Create Your Own Excel Macros

Kasper Langmann / March 20, 2017

Spreadsheets are infinitely flexible—especially in Excel, one of the most powerful spreadsheet apps. Most people use only a small percentage of their seemingly countless possibilities, however. Yet it doesn't take years of training to take advantage of spreadsheets' power and the automation magic of Excel macros.

You likely...

How to Organize and Automate Your Writing Workflow

Benjamin Mulholland / March 9, 2017

Blog schedules are relentless—they don't care if you're feeling motivated, tired, or completely burnt out. If you can't keep up the pace, you miss deadlines. Or, in my case, you pull 12-16 hour days to pick up the slack, leaving you exhausted and unproductive come the...

Data-Driven Design: Tap into Your Users' Micro-Moments for Better Engagement

Lucia Z.Wang / January 26, 2017

Can you recall your latest search for a new restaurant and how you decided on it? If you're like me, glued to your smartphone and running a dozen applications simultaneously, the decision might start from eyeing a restaurant on the street or hearing about it from a friend, looking...

How to Overcome the Fear of Public Speaking: 5 Tips from the Pros

Payman Taei / January 3, 2017

Like most people, at one time in my life I was terrified of public speaking.

I remember one moment particularly clearly. My classmates were waiting for me to read a paper I’d written—an experience, I’m sure, many remember from high school and college. While a part of...

Email Etiquette: How to Ask People for Things and Actually Get a Response

Jocelyn Glei / October 4, 2016

If writing a letter a hundred years ago was the equivalent of sitting down with someone in a quiet room and talking face-to-face, writing an email today is like yelling at someone across a noisy intersection while they’re rushing to an appointment.

Everyone is overloaded and overbusy. We exist...

The HubSpot Sales Stack: 15 Tools for Managing Leads and Closing More Deals

David Khim / February 11, 2016

There's an app for every little thing. Tools for email and events, contacts and calls, surveys and signatures, and much more. If you need to do something, chances are there's a dozen apps for that—but how can you pick one with so many options?

What you need...

Email Sales Metrics: How to Find and Track the Numbers that Matter

Michael Thomas / December 17, 2015

Sales has turned into a data-driven sport, carried forward by the unofficial slogan “If you can’t measure it, you can’t manage it.” And now that email marketing is such a core part of the sales process, smart teams are tracking every available piece of data. Open rates, click-through...

How to Handle the 7 Toughest Customer Support Challenges

Len Markidan / September 29, 2015

"I've never done customer service before, but it seems easy enough."

That is—I wish I were making this up—an actual response to a question that I once asked a job candidate for a support position.

Needless to say, the applicant didn't get an offer.

But beyond...

The Beginner's Guide to Customer Support Language: How to Always Say the Right Thing

Len Markidan / July 20, 2015

This research originally appeared on the Groove blog. It's been republished here with their permission.

Late last year, Facebook changed the "Hide/Mark as spam" option to "I don't want to see this."

FB spam

The result?

A 58% increase in the number of people who would provide feedback on...

The Surprising Way One Startup Increased Email Click-Through Rates By 300%

Kristen Craft / March 27, 2014

In the early days of Wistia, we shied away from using video in our marketing efforts. We were self-conscious about being on camera, worried we’d end up looking too scrappy (read: small or even unprofessional). We also didn’t know what kind of information to put into a video...