Thinkific - Features, Pricing, Alternatives, and More

Stephanie Gonzaga
Written by Stephanie GonzagaLast updated September 13, 2017

Courses aren’t just for college anymore. With online education, anyone can build a course—teachers, coaches, and industry experts alike. You can deliver valuable education without the constraints of a physical venue or schedule, to share your knowledge, educate your company’s team, or perhaps as a new education business vention. But whether it’s a small course for 10 students or a 5-week course for thousands, you need a way to let people signup for your course, pay for it if you’re charging, and for you and your students to interact.

Thinkific is a simple yet powerful platform designed to create and sell interactive courses online. It simplifies each step of the process so you can focus on creating valuable content, rather than making sure your tools don’t backfire during launch. It includes a customizable website, with your course content, paid course sales, tools to comunicate with your students, and more without any coding skills. All you need is something you know how to teach—and some time to put your course together.

Click on the Create new course tile to build your first course. You’ll be directed to the course editor where you can design your course’s landing page, create the curriculum, add instructors, and change the course’s settings. You’ll see all of the design changes in real time, and you can preview the course as a student so that everything looks great before launch day.

The curriculum is the heart of your Thinkific course. It’s divided into two parts: chapters and content. You can create new course content or upload existing lessons to a chapter. Lessons can be made up of videos, images, PDFs, quizzes, surveys and other types of content so your students can interact with the course as they go along. You can then drag and drop lessons between chapters or reorder chapters. If you’d like to personalize the learning experience further, you can create your own completion page so they fit your style or brand. Click the Save button once you’ve finalized your curriculum.

Within the same window, you’ll see options to create a drip schedule, which lets you release content at a steady pace over a period of time while notifying students when a lesson or chapter is available (just as you would in a normal class with lectures every Tuesday at 9:30AM). You can choose whether to release content when the course is available or upon enrollment. You’ll then define the number of days before the first and succeeding chapters become available. If the course is part of your early sales funnel, you can use the Upsell feature to promote paid courses and other products to convert students into paying customers.

Designing your website is just as crucial when launching your online course. If you’re pressed for time, use any of Thinkific’s responsive page themes to save time and effort from designing from scratch. Just click on Themes from the Site section of the sidebar menu and apply the theme that best fits your brand. You can then add a custom domain, publish a landing page, or apply HTML/CSS customizations to encourage potential students to sign up.

Setting up your payment options is just as easy. Simply integrate your Stripe or PayPal account to accept purchases from your students. Thinkific delivers payments straight to your merchant account, waiving all transaction fees for those on the Business and Advanced plans. If you’re launching a weekend sale or marketing campaign, you can create coupons, bundles, and affiliates to help promote your course. Make sure to check out the Advanced Settings where you can customize your site URL, add custom sign-up fields, and add Google analytics to track enrollments and sales.

So much effort goes into launching a course that housekeeping and admin work become a daily struggle. Thinkific takes care of site design, payments, student information, and advanced customizations all in one place so you can focus on giving your students the education they deserve.

Have any feedback on this overview, or something we should change? Let us know!

Thinkific Features

  • Create and sell online courses to students anywhere

    • Add videos, images, PDFs, quizzes, surveys, and more to your curriculum
    • Customize your website and course pages with themes or HTML/CSS editing to match your brand
    • Accept payments for courses with Stripe and PayPal
    • Engage with your students through in-course discussions

Thinkific Pricing

  • Free Starter plan for access to core features with a 10% fee for all student transactions

    • $49/month Essentials plan for access to Starter features with a 5% fee for all student transactions
    • $99/month Business plan for access to Essentials features with no transaction fees
    • $279/month Advanced plan for access to all features with no transaction fees

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