When this happens...
MarketoNew Lead
Then do this...
SalesUp!Add Contact

You're using Marketo to engage with prospects already, but how can you make sure they're where you need them to be once they reach the sales stage? The answer is this Zapier integration. Once set up, new Marketo leads will be automatically added as contacts in SalesUp!

How this Marketo-SalesUp! integration works

  1. A new lead is added on Marketo
  2. Zapier adds a new contact to SalesUp!

Apps involved

  • Marketo
  • SalesUp!

Why Zapier?


Get started for free—14 day trial of premium features and apps.


No coding required—automate any of 1,000+ apps in minutes.


Enterprise-level security—connect mission-critical apps.

It's easy to connect Marketo + SalesUp! and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
New Lead

Triggers when a new lead is created.

Add Lead to List

Adds a lead to a list.

Create or Update Lead

Creates or Updates a lead.

Add Contact

Adds a contact.

Use our free platform to build a single Zapier integration and instantly connect your app with 1,000+ others.

Become a Zapier Integration Partner

Marketo's marketing automation software helps marketers engage customers and prospects.

SalesUp! is a platform to easy organize and create relationships with your customers, to better track leads and increase your sales.

See SalesUp! Integrations