When this happens...
YesInsightsNew Selected Response
Then do this...
MailchimpAdd/Update Subscriber

Having customers subscribed to the right mailing list is key for successful marketing campaigns. This Zapier integration with MailChimp subscribes contacts to new lists based on their YesInsights survey responses. That way, you can have more accurate segmentation and continue nurturing customer relationships.

Note: This Zapier connection will NOT unsubscribe users from other lists

How this YesInsights-MailChimp integration works

  1. A certain survey response in YesInsights is received
  2. Zapier add/updates a subscriber in MailChimp

Apps involved

  • YesInsights
  • MailChimp

Why Zapier?


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It's easy to connect Mailchimp + YesInsights and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
New Subscriber

Triggers when a new subscriber is added to an audience.

Add/Update Subscriber

Add a new subscriber to an audience of your choosing. Can be used to update an existing subscriber too.

Updated Subscriber

Triggers when a subscriber is added or updated in an audience.

Unsubscribe Email

Unsubscribe an email address from an audience of your choosing.

New Campaign

Triggers when a new campaign is created or sent.

Send Campaign

Sends a campaign draft. PLEASE NOTE: This action sends an email to everyone signed up to the Campaign. Are you trying to send an email to just one person? Set up an Automation within MailChimp and assign the welcome email to a tag. Then assign that tag to your customer with the Add Subscriber To Tag Action.

New Response

Triggers when any new response comes in.

Create Campaign

Creates a campaign draft.

New Comment

Triggers when any comment is added after the survey.

Add Subscriber to Tag

Add an email address to a tag within an audience. Note: the email address must already be subscribed to the audience, or this will fail.

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Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.

Learn More

YesInsights allows you to create one-click surveys for your team or clients, giving you actionable feedback to move your business forward.

See YesInsights Integrations