Kartra + Marketo

Add tags to new Marketo leads in Kartra for effortless organization

Instantly organize and categorize your new Marketo leads in Kartra with this convenient automation. When a new lead is created in Marketo, this workflow automatically assigns a specific tag to the lead in Kartra, making it easy to keep track of different segments and tailor your marketing strategy. Streamline your lead management process and enhance your targeted campaigns with this time-saving solution.

When this happens...
New Lead
Triggers when a new lead is created.
TriggerScheduled
automatically do this!
Assign Tag to Lead
Assign a lead to tags in your Kartra account.
ActionWrite

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Supported triggers and actions

What does this mean?

- Form
Trigger
Scheduled
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New Program
Triggers when a new program is created.
Trigger
Scheduled
Try It
- ListRequired
- LeadRequired
Action
Write
- Api Docs Info
- HTTP MethodRequired
- URLRequired
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
- E-Mail AddressRequired
- Additional fields to retrieve
- Partition
Action
Search or write

- Tag CategoriesRequired
- TagsRequired
Trigger
Instant
Try It
- CalendarsRequired
- Calendar ClassRequired
Trigger
Instant
Try It

- CalendarsRequired
- Calendar ClassRequired
Trigger
Instant
Try It
- FormsRequired
Trigger
Instant
Try It
- MembershipsRequired
- Membership LevelsRequired
Trigger
Instant
Try It
- Page Split Test LinkRequired
- VersionRequired
Trigger
Instant
Try It
- ScoreRequired
Trigger
Instant
Try It
- SequencesRequired
Trigger
Instant
Try It
- SequencesRequired
Trigger
Instant
Try It
- Tracking Link CategoryRequired
- Tracking LinksRequired
Trigger
Instant
Try It
- ListsRequired
Trigger
Instant
Try It
- Video CategoriesRequired
- VideosRequired
Trigger
Instant
Try It
- Kartra Page WebsiteRequired
- PageRequired
Trigger
Instant
Try It
- CalendarRequired
- Calendar ClassRequired
- EmailRequired
- Lead ID
Action
Write
- Subscription ID
- Transaction ID
- EmailRequired
- Lead ID
Action
Write
- EmailRequired
- First Name
- Middle Name
- Last Name
- Second Last Name
- Phone
- Phone Country Code
- IP Address
- Address
- Zip
- City
- State
- Country
- Company
- Lead Picture URL
- Website
- Facebook Account
- Twitter Account
- Linkedin Account
- Google Plus Account
Action
Write
- Subscription IDRequired
- Product FunnelsRequired
- ProductRequired
- Product Price PointRequired
- Next Payment Date
- Amount
- Recurrence
- Quantity
- Installments Left
Action
Write
- Add Points to a LeadRequired
- EmailRequired
- Lead ID
Action
Write
- Remove Points From a LeadRequired
- EmailRequired
- Lead ID
Action
Write
Retrieve All the Pages in Your Account
Get all the pages in your Kartra account.
Action
Write
Retrieve All the Tags in Your Account
Get all the tags from the your account in Kartra.
Action
Write
- Subscribe Lead to ListRequired
- EmailRequired
- Lead ID
Action
Write
- Tag CategoryRequired
- Unassign a TagRequired
- EmailRequired
- Lead ID
Action
Write
- Unsubscribe Lead From SequenceRequired
- EmailRequired
- Lead ID
Action
Write
- Email
- Lead ID
Action
Search
- Transaction IDRequired
Action
Search

- List
- Additional Fields
Trigger
Scheduled
Try It
- List
- Additional Fields
Trigger
Scheduled
Try It
- Partition
Action
Write
- E-Mail AddressRequired
- Additional fields to retrieve
Action
Search
- ProductsRequired
Trigger
Instant
Try It
- Product FunnelsRequired
- ProductRequired
- Product Price PointRequired
Trigger
Instant
Try It
- CalendarsRequired
- Calendar ClassRequired
Trigger
Instant
Try It
- Product FunnelsRequired
- ProductRequired
- Product Price PointRequired
Trigger
Instant
Try It
- ProductsRequired
Trigger
Instant
Try It
- MembershipsRequired
- Membership LevelsRequired
Trigger
Instant
Try It
- Product FunnelsRequired
- ProductRequired
- Product Price PointRequired
Trigger
Instant
Try It
- Product FunnelsRequired
- ProductRequired
- Product Price PointRequired
Trigger
Instant
Try It
- SequencesRequired
Trigger
Instant
Try It
- ListsRequired
Trigger
Instant
Try It
- Tag CategoriesRequired
- TagsRequired
Trigger
Instant
Try It
- Video CategoriesRequired
- VideosRequired
Trigger
Instant
Try It
- Page CategoryRequired
- PageRequired
Trigger
Instant
Try It
- Tag CategoryRequired
- Assign a TagRequired
- EmailRequired
- Lead ID
Action
Write
- CalendarRequired
- Calendar ClassRequired
- Starting Date
- EmailRequired
- Lead ID
Action
Write
- Custom Field IdentifierRequired
- Custom Field TypeRequired
- Custom Field Options
Action
Write
- Lead ID
- EmailRequired
- New Email
- First Name
- Middle Name
- Last Name
- Second Last Name
- Phone
- Phone Country Code
- IP Address
- Address
- Zip
- City
- State
- Country
- Company
- Lead Picture URL
- Website
- Facebook Account
- Twitter Account
- Linkedin Account
- Google Plus Account
Action
Write
- Subscription IDRequired
- Subscription StatusRequired
Action
Write
- Transaction IDRequired
- Amount
- EmailRequired
- Lead ID
Action
Write
Retrieve All the Lists in Your Account
Get all the lists in your Kartra account.
Action
Write
Retrieve All the Sequences in Your Account
Get all the sequences from your Kartra account.
Action
Write
Retrieve All the Custom Fields in Your Account
Get all the custom fields from your account in Kartra.
Action
Write
- Subscribe Lead to SequenceRequired
- Sequence StepRequired
- EmailRequired
- Lead ID
Action
Write
- Unsubscribe Lead From ListRequired
- EmailRequired
- Lead ID
Action
Write
- Api Docs Info
- HTTP MethodRequired
- URLRequired
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
- Subscription IDRequired
Action
Search
- Lead ID
- Email
Action
Search

About Kartra

Kartra is an all-in-one solution to manage your online business: checkout, automated email campaigns, site builder, membership portals, etc.

Learn more Help

Related categories

Marketing Automation

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Zapier Interfaces

App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier

About Marketo

Marketo's marketing automation software helps marketers engage customers and prospects.

Learn more Help

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PRODUCTS

CAPABILITIES

By team

Kartra + Marketo

Add tags to new Marketo leads in Kartra for effortless organization

New Form Submission

Form

New Program

Add Lead to List

LeadRequired

API Request (Beta)

Api Docs Info

HTTP MethodRequired

URLRequired

Query String Parameters

Headers

Additional Request Headers

Body

Find or Create Lead

E-Mail AddressRequired

Additional fields to retrieve

Partition

Lead Is Assigned Tag

Tag CategoriesRequired

TagsRequired

Lead Cancels a Calendar

CalendarsRequired

Calendar ClassRequired

Lead Registers to a Calendar

CalendarsRequired

Calendar ClassRequired

Lead Fills an Optin Form

FormsRequired

Lead Is Granted Access to Membership

MembershipsRequired

Membership LevelsRequired

Lead Clicks on a Page Split Test Link

Page Split Test LinkRequired

VersionRequired

Lead Reaches Score for the First Time

ScoreRequired

Lead Completes a Sequence

SequencesRequired

Lead Is Removed From Sequence

SequencesRequired

Lead Clicks on a Tracking Link

Tracking Link CategoryRequired

Tracking LinksRequired

Lead Is Unsubscribed From List

ListsRequired

Lead Plays a Kartra Video

Video CategoriesRequired

VideosRequired

Lead Visits a Kartra Page

Kartra Page WebsiteRequired

PageRequired

Cancel Lead Subscription to Calendar

CalendarRequired

Calendar ClassRequired

EmailRequired

Lead ID

Cancel a Subscription

Subscription ID

Transaction ID

EmailRequired

Lead ID

Create New Lead

EmailRequired

First Name

Middle Name

Last Name

Second Last Name

Phone

Phone Country Code

IP Address

Address

Zip

City

State

Country