When you invest resources in hosting a GoToWebinar, it's necessary to track analytics on how many people attended and if they want to to register for your product or try the new features you're demonstrating. This connector makes it easy to fire events to Mixpanel when people join your webinar; you can match the user based on their
distinct_id to join data collected by marketing efforts with your core product analytics data.
How this GoToWebinar-Mixpanel integration works
- A user joins a GoToWebinar session
- An event fires to Mixpanel where properties about that user are mapped in the editor
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Triggers when a new meeting is created in your account.
Creates a scheduled meeting in your account.
Send an Event to Mixpanel.
Create a new profile or update properties of an existing profile.