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Add webinar registrations to central analytics data warehouse

Automatically ingest new webinar registration events across WebinarGeek and Google BigQuery. Create clean, deduped warehouse rows when new registration, qualifying records appear, or duplicates are detected—so you can segment attendees, power event joins, and report instantly without manual reporting.

How this automation creates reporting-ready warehouse rows

When new webinar registrations arrive, duplicates and non-qualifying submissions can pollute your warehouse reports. This automation filters records, transforms fields, and creates deduped Google BigQuery rows—so your team can analyze attendees and events without manual cleanup.

  1. 1.Monitor new registration event

    Integrate WebinarGeek and data capture tools to detect new registration events and route them into the workflow for warehousing.

    WebinarGeekor swap with your favorite app
  2. 2.Filter qualifying registrations

    Integrate Filter by Zapier and automation rules to continue only for qualifying webinar records and exclude test or auto submissions.

    Filter von Zapieror swap with your favorite app
  3. 3.Transform registration fields

    Integrate Formatter by Zapier and data normalization tools to standardize timestamps and name fields for clean warehouse columns.

    Formatter von Zapieror swap with your favorite app
  4. 4.Create deduped BigQuery row

    Integrate Google BigQuery and analytics tables to create a row mapping registration identifiers to attendee and event columns.

    Google BigQueryor swap with your favorite app

Automate your work, your way

Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.

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Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
AktivKampagne
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

Set up in minutes

Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.

  1. Schritt 1

    Connect your tools

    Bring your apps together so information can move automatically between the tools your team already uses.

  2. Schritt 2

    Define the trigger

    Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.

  3. Schritt 3

    Automate and measure

    Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.

See how teams are automating with Zapier (and loving it!)

Smart Charge Amerika

Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.

David Laderberg, VP of Sales

Abgelegen

Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism — I think we would have died or fallen back into oblivion.

Marcelo Lebre, Co-Founder

SweepBright

Zapier hilft uns, weit über 50% mehr Deals abzuschließen, als wir es ohne Zapier tun würden. Es ist ein Schlüsselelement unserer Gesamtstrategie und somit auch unseres Verkaufsarguments.

Raphael BochnerGründer und CIO

Digioh

Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.

Rishi Shah, CEO and Co-Founder

Otter.KI

We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.

Allen Lai, Head of Customer Experience

Superhuman

We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.

Jacob Sirrs, Marketing Operations Specialist

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