Top companies trust Zapier to automate work that solves their unique business problems—no coding required.
How Zapier works
Zapier makes it easy to integrate Sierra Interactive with Top Producer - no code necessary. See how you can get setup in minutes.
100%
Help
Sierra Interactive
Sierra Interactive
1. Choose trigger event
Top Producer
Top Producer
2. Choose action
1. Select the event
Setup
Test
Sierra Interactive
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Lead" from Sierra Interactive.
Add your action
An action happens after the trigger—such as "Create a Contact" in Top Producer.
You’re connected!
Zapier seamlessly connects Sierra Interactive and Top Producer, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
Create a new record or update an existing record in your app.
Traditional Action Plan
Required
Note
Start Next Day if Applied After
Lead Id or Email or Phone Number
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Type
Required
Description
Required
Due Date
Required
Lead ID or Email or Phone
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Lead Id or Email or Phone Number
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Traditional Action Plan
Required
Lead Id or Email or Phone Number
Required
Note
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Lead Provider
Contact ID
First Name
Last Name
Home Phone
Mobile Phone
Work Phone
Email
Subject
Message
Role
Source
Subsource
Date/Time
Contact Status
Financing Approved
Interest Level
Timeframe
Street Address - Primary Property
City - Primary Property
State/Prov - Primary Property
Zip/Postal Code - Primary Property
MLS Number - Inquiry Property
Street Address - Inquiry Property
City - Inquiry Property
State/Prov - Inquiry Property
Zip/Postal Code - Inquiry Property
Beds
Baths
Square Feet
Listing Price
Listing URL
Area of Interest
Beds
Baths
Min Price
Max Price
Square Feet
Property Type
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
For AI agents & developers
Use Sierra Interactive and Top Producer with AI agents and code
Beyond Zap workflows. Call Sierra Interactive and Top Producer actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose Sierra Interactive and Top Producer actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Create Note
Create a Contact
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023
93%
Customers who say using Zapier has made them better at their job
25m
Customers have created over 25 million Zaps on the platform
6 mins
The average user takes less than 6 minutes to set up a Zap
Connect Sierra Interactive and Top Producer to integrate crucial parts of your business
With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.
Automate your lead management and improve conversions
With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
Create more impactful campaigns with automation
Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
Provide world-class support with a little help from automation
Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
Automate your way to actionable, up-to-date data
The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
Resolve incidents faster with automation
Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
Make work flow with AI
Level up your Sierra Interactive to Top Producer integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier
About Top Producer
Top Producer is a real estate CRM that simplifies the follow-up process so you can focus on what matters most—building lifelong relationships with your customers.