Connect Continually and LeadMetrics to power AI-driven automation

No-code AI automation
Full audit trails and controls
SOC 2 and GDPR compliant
Easy visual workflow builder
9,000+ apps, 450+ AI tools
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Choose a Trigger

Choose an Action

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Zapier makes it easy to integrate Continually with LeadMetrics - no code necessary. See how you can get setup in minutes.

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "Get Appointments" from Continually.

Add your action

An action happens after the trigger—such as "Add Custom Metric Value" in LeadMetrics.

You’re connected!

Zapier seamlessly connects Continually and LeadMetrics, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- You can specify bots to send leads from
Trigger
Polling
Try It
- You can specify bots to send leads from
Trigger
Polling
Try It
- Dashboard
  Required
- Status
  Required
- Currency
- Amount
  Required
- E-Mail
- Phone Number
- Lm Session Id
- Stage
- Reference Id
Action
Write
- Dashboard
  Required
- Amount
  Required
- Currency
- Date
- E-Mail
- Phone Number
- Is Refunded
- Refunded Amount
- Refund Date
- Reference Id
Action
Write
- Lead Id
- E-Mail
- Phone Number
Action
Search

- You can specify bots to send leads from
Trigger
Polling
Try It
- Dashboard
  Required
- Custom Metric
  Required
- Value
  Required
- E-Mail
- Phone Number
- Lm Session Id
- Date
Action
Write
- Dashboard
  Required
- E-Mail
- Phone Number
- Source
- First Name
- Last Name
- Lm Session Id
Action
Write
Get Dashboards
Gets all dashboards for the authorised user.
Action
Write

For AI agents & developers

Use Continually and LeadMetrics with AI agents and code

Beyond Zap workflows. Call Continually and LeadMetrics actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.

No code

Connect via Zapier MCP

Expose Continually and LeadMetrics actions as tools in any MCP client. Authenticate once, then call them in natural language.

Example actions on this page

Add Custom Metric Value

Works with

Claude · ChatGPT · Cursor · any MCP-compatible client

Connect Zapier MCP

Typescript

Call from code with the Zapier SDK

Trigger Continually and LeadMetrics actions from backend services, scripts, or agent code.

Install

# TypeScript / Node
npm install @zapier/zapier-sdk

Run an action

import { createZapierSdk } from '@zapier/zapier-sdk';

const zapier = createZapierSdk();
await zapier.runAction({ /* continually / leadmetrics action */ });

Run the SDK docs

There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.

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Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Connect Continually and LeadMetrics to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

Make work flow with AI

Level up your Continually to LeadMetrics integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

About Continually

Continually lets you add chatbots and live chat to your website so you can respond to visitors 24/7 with friendly conversational messages.

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Related categories

Support

About LeadMetrics

LeadMetrics is a tool to keep track of your lead campaigns, simplifies reporting and displays all relevant KPIs in a clear dashboard.