Google Ads + Shopify

Create customer lists in Google Ads from new abandoned carts in Shopify

Recover lost sales and increase revenue with this workflow that connects Shopify with Google Ads. When a cart is abandoned in your Shopify store, a new customer list will be created in Google Ads, enabling you to target potential customers through retargeting campaigns. Stay ahead of the game by streamlining your online marketing efforts and driving customers back to complete their purchases.

Recover lost sales and increase revenue with this workflow that connects Shopify with Google Ads. When a cart is abandoned in your Shopify store, a new customer list will be created in Google Ads, enabling you to target potential customers through retargeting campaigns. Stay ahead of the game by streamlining your online marketing efforts and driving customers back to complete their purchases.

  1. When this happens...
    ShopifyShopify
    New Abandoned Cart

    Triggers whenever a cart is "abandoned" (only open carts) (with line item support).

    TriggerPolling
  2. automatically do this!
    Google AdsGoogle Ads
    Create Customer List

    Creates a customer list in Google Ads Audience Manager.

    ActionWrite
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Supported triggers and actions

    • BlogRequired

    • Blog Entry Status

    Trigger
    Polling
    Try It
    • Abandoned Cart Age (Hours)Required

    Trigger
    Polling
    Try It
  • Shopify triggers, actions, and search

    New Draft Order

    Triggers when a new draft order is created.

    Trigger
    Instant
    Try It
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google-ads logo

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
Learn more

Related categories

  • Ads & Conversion
  • Google

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shopify logo

About Shopify

Shopify is a simple way to create an online store to list products, collect credit card payments, and ship your goods.
Learn more

Related categories

  • eCommerce