Put Specific to work with AI and enterprise-grade automation
Automate smarter with Specific and scale with confidence. Zapier is built for enterprise-grade security, compliance, and performance.
- No-code AI automation
- Full audit trails and controls
- SOC 2 and GDPR compliant
- Easy visual workflow builder
- 9,000+ apps, 450+ AI tools
- Free tier available
Or pick an app to pair with
HubSpot
Marketing Automation
Fathom
AI Meeting Assistants
HL Pro Tools
Marketing Automation
Gmail
Email, Google
Refersion
eCommerce
StoryXpress
Marketing
Google Sheets
Google, Spreadsheets
Slack
Team Chat
Google Calendar
Calendar, Google
HubSpot
Marketing Automation
Fathom
AI Meeting Assistants
HL Pro Tools
Marketing Automation
Gmail
Email, Google
Refersion
eCommerce
StoryXpress
Marketing
HubSpot
Marketing Automation
Fathom
AI Meeting Assistants
HL Pro Tools
Marketing Automation
Gmail
Email, Google
Refersion
eCommerce
StoryXpress
Marketing
Google Sheets
Google, Spreadsheets
Slack
Team Chat
Google Calendar
Calendar, Google
Join millions worldwide who automate their work using Zapier
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- New Contact
Trigger when a new contact is created.
Try ItTriggerInstant - Conversation: ContentRequired
- Conversation: SourceRequired
- Conversation: Assignee Email
- Conversation: URL
- Conversation: Date
- Info1
- Field to Search By
- Search Value
- Info2
- Create Contact in Specific if it doesn’t exist yet?
ActionWrite- Info1
- Field to Search byRequired
- Search ValueRequired
- Info2
- Full name
- Email
- ID
- Associated Company ID
- Create Contact in Specific if it doesn’t exist yet?
ActionWrite
- Conversation Source
Try ItTriggerInstant- Field to Search byRequired
- Search ValueRequired
- Company name
- Company ID
- Create Company in Specific if it doesn’t exist yet?
ActionWrite- ID
ActionSearch
For builders
Let your AI safely access Specific
Go beyond Zap workflows. Install Zapier in your AI to call Specific actions directly from your agents—with governance built in. Authenticate once. Revoke access anytime.
No code
Install Zapier MCPCall actions in natural language with Zapier MCP
Act in Specific from your AI—no exposed credentials, and you control which actions your AI can touch. One install covers 9,000+ other apps.
Example actions on this page
Works with
Claude · ChatGPT · Cursor · Any MCP-compatible AI
Code
Open the SDK docsWork in code with the Zapier SDK
Expose Specific actions from backend services, scripts, or agent code. Zapier handles the OAuth and scoped permissions. Access 9,000+ apps, plus thousands more with .fetch().
Install
npm install @zapier/zapier-sdk npm install -D @zapier/zapier-sdk-cli zapier-sdk login # create a Specific connection @ https://zapier.com/de/app/assets/connections
Run an action
// Typescript
import { createZapierSdk } from "@zapier/zapier-sdk";
const zapier = createZapierSdk();
const { data: connection } = await zapier.findFirstConnection({ app: "specific", owner: "me" });
await zapier.runAction({
app: 'specific',
action: 'create_conversation',
connection: connection.id,
input: {
{inputKeyValuePairs}
},
});Direct API calls to raw endpoints through fetch are not yet subject to org-level app and action restrictions.
Related categories