1.Monitor new registration event
Integrate WebinarGeek and data capture tools to detect new registration events and route them into the workflow for warehousing.
Add webinar registrations to central analytics data warehouse
Automatically ingest new webinar registration events across WebinarGeek and Google BigQuery. Create clean, deduped warehouse rows when new registration, qualifying records appear, or duplicates are detected—so you can segment attendees, power event joins, and report instantly without manual reporting.
How this automation creates reporting-ready warehouse rows
When new webinar registrations arrive, duplicates and non-qualifying submissions can pollute your warehouse reports. This automation filters records, transforms fields, and creates deduped Google BigQuery rows—so your team can analyze attendees and events without manual cleanup.
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2.Filter qualifying registrations
Integrate Filter by Zapier and automation rules to continue only for qualifying webinar records and exclude test or auto submissions.
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3.Transform registration fields
Integrate Formatter by Zapier and data normalization tools to standardize timestamps and name fields for clean warehouse columns.
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4.Create deduped BigQuery row
Integrate Google BigQuery and analytics tables to create a row mapping registration identifiers to attendee and event columns.
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Simplify warehouse operations with automated data routing, load updates, and reporting refreshes
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