Articles tagged "Small business"

When You Should Build Not Buy

99% of the time buying is the best decision for a startup. That may be a slight exaggeration, but the sentiment is true.

You Are the Exception to the Rule

This is the single most common phrase I say to developers looking to make the switch from 9 to 5 to building their own products for profit.

How to Spur Innovation Inside Your Company with an Internal Event

Innovation can cost a pretty penny. U.S. businesses in 2012 spent $317 billion on research and development, according to the National Science Foundation.

Why You Need to be Blunt to Win, Hudl's Unconventional Company Value

To close out a two-week software development sprint in February, six Hudl team members gathered at 3 p.m. at a nearby bar for drinks and an introduction to a new card game.

How a Two-Day Side Project Turned Into a Productivity App with 11 Million Users

Pocket promises to help you do one thing: "save for later." Built around this simple offering, the app—one of a half-dozen of its kind—has attracted more than 11 million users who have collectively saved over 950 million items.

How to Make Difficult Decisions

Your decisions make you. Whether you’re selling them as an entrepreneur, marketer, writer, or any other kind of knowledge worker, or facing a serious crossroads in your personal life, the choices you make today define your future.

The Endowed Progress Effect: How to Motivate Your Customers With a Head Start

I drink a lot of Starbucks. It’s a block from where I work and they make a pretty good Chai latte, but it's their rewards program that has me hooked. I get a star every time I make a purchase, and a free drink for every 12 gold stars I earn.

Selecting Software: How to Choose the Best Apps for Your Business

You want to use the best software for your work—everyone does. Whether you're a cook or a web designer, well-made tools make your work more efficient, and more fun.

3 Things You Need to Know Before You Start Your Own Business

There's a deep desire to own your own destiny—and starting your own business is one of the most obvious ways to do that. Your business can be anything, do anything, make and break its own rules. It's your chance to make your mark on the world.

How to Acquire Customers: 19 "Traction" Channels to Start Testing Today

How much of your time as an entrepreneur or member of a young company should be focused on acquiring customers versus developing your product or service?