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Add 3-month exclusion contacts to paid ad audience

Automatically monitor new spreadsheet rows with contact emails across Google Sheets and Facebook Custom Audiences. Create and update when new exclusion row added, email provided in worksheet, or row passes validation—so you can normalize emails, filter duplicates, and add exclusions without manual audience cleanup.

How this automation protects your retargeting reach

When a new spreadsheet row appears in your configured worksheet, delays can cause people to get retargeted when they should be excluded. This automation normalizes emails and filters qualifying records, then adds them to your Facebook Custom Audiences exclusion audience—so your team avoids wasted ad exposure.

  1. 1.Detect new exclusion row

    Integrate Google Sheets and spreadsheet workflows to capture new exclusion contact emails as they are added to your worksheet.

    Google Sheetsor swap with your favorite app
  2. 2.Normalize email format

    Integrate Formatter by Zapier and data cleanup tools to standardize email values by lowercasing and trimming.

    Formatter by Zapieror swap with your favorite app
  3. 3.Add to exclusion audience

    Integrate Facebook Custom Audiences and audience tools to add the formatted email to your configured exclusion list.

    Audiences personnalisées Facebookor swap with your favorite app

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Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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  1. Étape 1

    Connect your tools

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  2. Étape 2

    Define the trigger

    Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.

  3. Étape 3

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