Articles tagged "Small business"

How to write a statement of work (SOW template and example)

Use this statement of work (SOW) template and example to help you get on the same page as your client or service provider.

What is HRIS? Human resources information systems, explained

A human resources information system (HRIS) is a platform that stores business and employee data to improve processes, automate tasks, and track analytics.

19 marketing channels: How to choose the right ones—and leverage them effectively

Learn about what marketing channels are, how top brands are using them to engage with customers in exciting and creative ways, and how you can do the same.

The 6-step client onboarding checklist (with template)

Have you ever had new client déjà vu? You get a "yes" from a prospect, do a happy dance at your desk, start brainstorming ideas for making this the best project ever, and only hours (uh, days?) later remember there's some admin you need to tackle first.

Company core values: AI core value generator (and 8 examples)

Company core values help steer the direction of your business and the way your customers, partners, and employees perceive your company.

How to create your own self-employed benefits package

In this guide, I'll walk you through each major employment benefit, how it works as a business owner in the US, and how to find the option that works best for you.

Notion CRM template: How to turn Notion into your CRM

As a freelancer, I really just need something to track leads and store client information. That's why I use my favorite tool—Notion—as my CRM. 

What is a squeeze page? And does your business need one?

Here, I'll walk you through how swapping our homepage for a squeeze page worked for us and the reasons why you may—or may not—want to implement a squeeze page.

7 mental models to help you make better business decisions

Bad decisions and silly mistakes are part of running a business. They're impossible to avoid. But we can implement safeguards, and one of the best ways to do this is by applying mental models.

6 unconventional tips for finding new clients

You've already joined online communities, reached out to past clients, and made a flashy website. Learn 6 other ways to boost your client acquisition.