LinkedIn Conversions + Pardot

Send LinkedIn Conversions events for new Pardot form submissions

Enhance your marketing strategies with this efficient workflow. When a new form is submitted in Pardot, a conversion event will be sent in LinkedIn Conversions. This eliminates the need for manual processing, saving you valuable time while keeping your LinkedIn Conversions updated. Benefit from a streamlined communication between Pardot and LinkedIn Conversions, improving your audience targeting and empowering your business growth.

When this happens...
New Form Submission
Triggers when a form is submitted.
TriggerPolling
automatically do this!
Send Conversion Event
Sends a Conversion Event to a Conversion.
ActionWrite

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Supported triggers and actions

New Form Submission
Triggers when a form is submitted.
Trigger
Polling
Try It
- ListRequired
Trigger
Polling
Try It
- ListRequired
- ProspectRequired
Action
Write
- ListRequired
- ProspectRequired
Action
Write
- ProspectRequired
- Email Address
- First Name
- Last Name
- Salutation
- Campaign
- Address One
- Address Two
- City
- Zip
- State
- Territory
- Country
- Website
- Phone
- Fax
- Job Title
- Department
- Company
- Number of Employees
- Years in Business
- Industry
- Notes
- Comments
- Source
- Score
- Password
- Account
- Annual Revenue
- Do Not Email?
- Review Status
- Star Status
- Do Not Call?
Action
Write

- Email AddressRequired
Action
Search
- AccountRequired
- ConversionRequired
- Email Address
- First Party Cookie ID
- First Name
- Last Name
- Title
- Company
- Country
- Lead ID
- Monetary Value of Conversion
- Currency
- Time of Conversion Event
- Event ID
Action
Write

New Prospect
Triggers when a new Prospect is synced to Pardot.
Trigger
Polling
Try It
New or Updated Prospect
Triggers when a Prospect is created or updated in Pardot.
Trigger
Polling
Try It
- Email AddressRequired
- First Name
- Last Name
- Last Activity At
- Salutation
- Campaign
- Address One
- Address Two
- City
- Zip
- State
- Territory
- Country
- Website
- Phone
- Fax
- Job Title
- Department
- Company
- Number of Employees
- Years in Business
- Industry
- Notes
- Comments
- Source
- Score
- Password
- Account
- Annual Revenue
- Is Do Not Email
- Is Reviewed
- Is Starred
- Is Do Not Call
Action
Write
- NameRequired
- CampaignRequired
- ListsRequired
- From NameRequired
- From EmailRequired
- Subject LineRequired
- Email Body (Text)Required
- Email Body (HTML)
- Tags
- Custom Reply-To Address
- Suppression Lists
- Scheduled Time
Action
Write
- Api Docs Info
- Stop on errorRequired
- HTTP MethodRequired
- URLRequired
- Query string parameters
- Additional request headers
- Body
Action
Write
- Email AddressRequired
- First Name
- Last Name
- Last Activity At
- Salutation
- Campaign
- Address One
- Address Two
- City
- Zip
- State
- Territory
- Country
- Website
- Phone
- Fax
- Job Title
- Department
- Company
- Number of Employees
- Years in Business
- Industry
- Notes
- Comments
- Source
- Score
- Password
- Account
- Annual Revenue
- Is Do Not Email
- Is Reviewed
- Is Starred
- Is Do Not Call
Action
Search or write

About LinkedIn Conversions

LinkedIn Conversions lets you send information about important customer events to LinkedIn's Conversion API directly from your website, CRM or other databases.

Learn more

Related categories

Ads & Conversion

About Pardot

Pardot is no-hassle marketing automation that makes sales and marketing teams best friends. Increase marketing accountability, gain greater insight into ROI, and much more.

Learn more