**Note:** It is not necessary to use live lead data in the following Test step. If you see dummy data, the integration is successful.

Forms will appear in the **Form** dropdown only if you have created Native Lead Generation campaigns and forms in your ad account. For more information, please refer to [this help article](https://businesshelp.snapchat.com/s/article/native-lead-generation).

Snapchat Lead Generation is an ad solution that helps you reach potential customers and collect their contact info for follow-up.

Snapchat Lead Generation

Select “Yes” to [stop this Zap step](https://help.zapier.com/hc/en-us/articles/20505304170637-Review-Zap-run-statuses#h_01HD20969HPZ01ENM30NQR79X5) if the app returns an error and enable automatic authentication refresh. Select “No” to run the Zap step regardless of errors. Learn more about [API Request action error handling](https://help.zapier.com/hc/en-us/articles/12899473501453#h_01JKRBY68EDXBB1V817DSTRZ0N).

Requests can only be made to domains associated by this application. Read more about [API Request Setup](https://help.zapier.com/hc/en-us/articles/12899607716493).

Any parameters added to a URL will be URL-encoded and appended to the request URL to pass additional data to the API request.

These headers and values will be applied to the request in addition to any headers created as part of authentication. Authentication headers are added automatically.

Zapier will pass this along raw. If you would like to provide complex JSON, try a "Code by Zapier" step to build the structure and pass it along here. For example, `{"foo": "bar"}` is perfectly valid.

Google Forms is an easy way to collect data from the web with a simple UI and powerful editor. Works hand-in-hand with Google Sheets!

Google Forms

Instantly build dynamic interfaces that connect to Zaps and a data source (like Tables). Interfaces gives you a drag-and-drop way to build visual workflows for any business process, without writing code.

Zapier Interfaces

Simplify your lead management process with this efficient workflow. The moment a new lead surfaces in Snapchat Lead Ads, it promptly results in a new lead action in Google Forms. This automation not only streamlines the tracking and organization of your leads, but also saves you significant time for other critical operations. Experience organized and proficient lead handling with this efficient process.

Google Forms + Snapchat Lead Generation

Capture new Snapchat Lead Ads leads and create Google Forms api requests instantly

Supported triggers and actions

New Lead

New or Updated Form Response

New Form Response

API Request (Beta)

About Google Forms

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Zapier Interfaces

About Snapchat Lead Generation

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