Google Analytics 4 + Mailchimp

Send measurement events in Google Analytics 4 for new or updated subscribers in Mailchimp

Easily keep track of your Mailchimp subscriber changes directly in Google Analytics 4 with this workflow. Whenever there's a new or updated subscriber in Mailchimp, this setup sends measurement events for an application in Google Analytics 4 instantly. This is an efficient way of monitoring your email marketing performance and understanding your audience better, making your email strategy more data-driven and effective.

Easily keep track of your Mailchimp subscriber changes directly in Google Analytics 4 with this workflow. Whenever there's a new or updated subscriber in Mailchimp, this setup sends measurement events for an application in Google Analytics 4 instantly. This is an efficient way of monitoring your email marketing performance and understanding your audience better, making your email strategy more data-driven and effective.

  1. When this happens...
    MailchimpMailchimp
    New or Updated Subscriber

    Triggers when a subscriber is added or updated in an audience.

    TriggerInstant
  2. automatically do this!
    Google Analytics 4Google Analytics 4
    Send Measurement Events for an Application

    Send Measurement Events for given application.

    ActionWrite
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Supported triggers and actions

    • Audience

    • Trigger each time a subscriber opens an email

    Trigger
    Polling
    Try It
  • Mailchimp triggers, actions, and search

    New Audience

    Triggers when a new audience is added to your MailChimp accounts.

    Trigger
    Polling
    Try It
    • AudienceRequired

    • Note About Samples

    Trigger
    Instant
    Try It
    • AudienceRequired

    Trigger
    Instant
    Try It
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google-analytics-4 logo

About Google Analytics 4

Google Analytics 4 is a powerful web analytics platform that provides businesses with deep insights into user behavior and website performance.

Related categories

  • Analytics
  • Google
mailchimp logo
mailchimp logo

About Mailchimp

Mailchimp is an email and marketing automation platform built for growing businesses. Turn email and SMS into revenue.
Learn more

Related categories

  • Marketing Automation

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