Google Ads + Outplay

Save Outplay prospects from new lead form entries in Google Ads

This integration will automatically save all your news leads in Google Ads as prospects in Outplay. You can also choose to save them to any specific sequence in Outplay, so you reach out to them immediately while they are hot! Save time and increase your reply rates, using this zap template.

When this happens...
New Lead Form Entry
Triggers whenever a new lead is created from a Lead Form Extension.
TriggerPolling
automatically do this!
ActionWrite

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Supported triggers and actions

New Campaign
Triggers whenever a new campaign is created in Google Ads.
Trigger
Polling
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- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- EmailRequired
- Message
Action
Write
- NameRequired
- Description
- Message
Action
Write
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer IdentifierRequired
- Message
Action
Write
- StatusRequired
Action
Write

- Use Google As...Required
Action
Search
- NameRequired
Action
Search

Mail Received
Triggers on receiving a mail from Prospect in Outplay.
Trigger
Instant
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Optout Prospect
Triggers when Prospect has opted out in Outplay.
Trigger
Instant
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- Email
- FirstName
- LastName
- Phone
- Title
- TimeZone(IANA)
- Linkedin
- Facebook URL
- Twitter Handle
- City
- State
- Country
- Company
- SequenceIdentifier
- Tags
- Fields
Action
Write

- Use Google Ads as...Required
- Managed Account
- Lead FormRequired
- Conversions Information
Trigger
Polling
Try It
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer IdentifierRequired
- Message
Action
Write
- Use Google Ads as...Required
- Managed Account
- ResourceRequired
- Dates to IncludeRequired
- Limit
Action
Write
- Double Opt Message
- Use Google Ads as...Required
- Managed Account
- Multiple Identifier Note
- Conversion User Identifier SourceRequired
- Conversion ActionRequired
- TimestampRequired
- Value
- Currency
Action
Write
- Stop on errorRequired
- HTTP MethodRequired
- URLRequired
- Query string parameters
- Additional request headers
- Body
Action
Write
- Use Google As...Required
Action
Search
- NameRequired
- Description
- Message
Action
Search or write
New Prospect
Triggers when Prospect is created in Outplay.
Trigger
Instant
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Update Prospect
Triggers when Prospect is updated in Outplay.
Trigger
Instant
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About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.

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