Articles tagged "eCommerce"

Exploring sales channels for your eCommerce business

Even though the barriers to entry for eCommerce are much lower than what they used to be, it can still be an uphill battle. With so many options to choose from, finding the right sales channels can take time. 

How we use Zapier to recover sales and organize operations

Leads. They’re the lifeblood of your business. But when it comes to eCommerce, it can be tricky to stay on top of all of your prospects and convert them into sales.

A guide to conversion rate optimization (CRO) for eCommerce

Conversion rate optimization (CRO) is like a choose-your-own-adventure game—depending on the decisions you make, you'll see different outcomes.

How to add Stripe sales as new rows in Google Sheets

Manually logging Stripe transactions is not only tedious, it's also error-prone. Don't worry, automating your bookkeeping—taking those tasks off your plate while reducing errors—is easy.

How eCommerce businesses can use automation in the last mile

eCommerce infrastructure can be broken up into three pillars: creating a digital presence, enabling purchases, and getting items to customers. The first two pillars are well established but until recently, the third pillar—local deliveries—lagged behind.

How to automatically print shipping labels

Creating address labels has come a long way since learning how to do a mail merge. Use Zapier to add contacts to a spreadsheet for easy printing with online tools.

4 ways to automate post-purchase marketing with PayPal and Mailchimp

Google page experience update: How to optimize your eCommerce site

How well your website ranks in Google depends on all sorts of things—some of which we don't have a ton of insight into. And as the vibrant world of SEO evolves, these factors are subject to change. Enter: the May 2021 page experience update.

Building a business that's hard to compete with

I'm always amazed by how many "me too" products are on the market. Now don't get me wrong. It's possible to stand out in a crowded niche, and in some industries, that's the only real way to go. But I didn't want a piece of the pie—I wanted the whole thing.

'Easy automation': How Zapier helped this Spanish eCommerce company scale

Zapier has helped Materialesdefabrica.com and Habitium save more than six hours a week on order fulfillment alone.