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Choose a Trigger

Choose an Action

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Subscription" from Grow.

Add your action

An action happens after the trigger—such as "Add Tags to Subscriber" in Buttondown.

You’re connected!

Zapier seamlessly connects Grow and Buttondown, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Site
  Required
- Subscribe Widget
- Subscription Source
- Exclusive Content Widgets
Trigger
Instant
Try It
- Site
  Required
- Email
  Required
Action
Write
New Confirmed Subscriber
Triggers when a new subscriber confirms their subscription.
Trigger
Polling
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New Email
Triggers when a new email is sent.
Trigger
Polling
Try It
New Paid Subscriber
Triggers when a subscriber upgrades to a paid subscription (or is gifted a subscription).
Trigger
Polling
Try It

New Scheduled Email
Triggers when a new email is scheduled.
Trigger
Polling
Try It
- Referral code(s)
- Tag(s)
- IP address(es)
Trigger
Polling
Try It

New Tag
Triggers when a new tag is created.
Trigger
Polling
Try It
- Subject
  Required
- Body
  Required
Action
Write
- Subscriber ID
  Required
- Email ID
  Required
Action
Write
- Subject
  Required
- Body
  Required
- Publish date
  Required
Action
Write
- Name
  Required
- Color
  Required
Action
Write
- Email
  Required
Action
Search
- Name
  Required
- Color
  Required
Action
Search or write

- Site
  Required
Trigger
Instant
Try It
New Churned Subscriber
Triggers when a subscriber churns from a paid subscription.
Trigger
Polling
Try It
New Draft
Triggers when a new draft is created.
Trigger
Polling
Try It
Newsletters
Triggers when a new newsletter is created.
Trigger
Polling
Try It
New Survey Response
Triggers when a survey is responded to.
Trigger
Polling
Try It
New Subscriber
Triggers when a new subscriber is created.
Trigger
Polling
Try It
- Tag ID
  Required
- Action
  Required
Trigger
Polling
Try It
- Subscriber Email or ID
  Required
- Tag to add
  Required
Action
Write
- Subject
  Required
- Body
  Required
Action
Write
- Subscriber Email or ID
  Required
- Tag to remove
  Required
Action
Write
- Email address
  Required
- Notes
- Tag
- Metadata
- Merge with existing subscriber?
- Automatically activate?
Action
Write
- Email or ID to update
  Required
- Email address
- Notes
- Tag
- Metadata
- Subscriber type
Action
Write
- Name
  Required
Action
Search

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Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Connect Grow and Buttondown to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

Make work flow with AI

Level up your Grow to Buttondown integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

About Grow

Grow helps publishers build their mailing list.

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Related categories

Email Newsletters

About Buttondown

Buttondown is an easy way to start and grow your newsletter.

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