Top companies trust Zapier to automate work that solves their unique business problems—no coding required.
How Zapier works
Zapier makes it easy to integrate Salesforce with Whova - no code necessary. See how you can get setup in minutes.
100%
Help
Salesforce
Salesforce
1. Choose trigger event
Whova
Whova
2. Choose action
1. Select the event
Setup
Test
Salesforce
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Case Attachment" from Salesforce.
Add your action
An action happens after the trigger—such as "Create or Update Attendee" in Whova.
You’re connected!
Zapier seamlessly connects Salesforce and Whova, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
New Case Attachment
Triggers when a new Attachment is added to a case.
Create a new record or update an existing record in your app.
For AI agents & developers
Use Salesforce and Whova with AI agents and code
Beyond Zap workflows. Call Salesforce and Whova actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose Salesforce and Whova actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Add Contact to Campaign
Create or Update Attendee
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023
93%
Customers who say using Zapier has made them better at their job
25m
Customers have created over 25 million Zaps on the platform
6 mins
The average user takes less than 6 minutes to set up a Zap
Practical ways you can use Salesforce and Whova
Update attendee database when Salesforce contact updates
Whenever a Salesforce contact is updated, Zapier automatically updates the corresponding attendee information in Whova. This ensures consistency across platforms, minimizes duplicate data, and saves IT teams time managing attendee information.
When a registrant submits their registration information for an event in Whova, Zapier automatically creates or updates their contact information in Salesforce. This keeps all registrant data in sync with your CRM, reducing the chances of losing important attendee information.
When a new opportunity record is created in Salesforce, Zapier creates or updates an attendee in Whova for relevant project tracking. This allows project managers to ensure leads are synced for event follow-ups and communications.
Learn how to automate Salesforce on the Zapier blog
Make work flow with AI
Level up your Salesforce to Whova integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Frequently Asked Questions about Salesforce + Whova integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Salesforce and Whova
What is required to set up a Salesforce and Whova integration?
To integrate Salesforce with Whova, you need an account on both platforms and necessary permissions to create integrations. We use triggers from events in Whova and actions in Salesforce to automate workflows. Make sure both accounts are active and have API access enabled.
Can I automatically add Whova event registrants to Salesforce as contacts?
Yes, you can set up a trigger for new event registrants in Whova which then prompts an action to create new contacts in Salesforce. This automation ensures that your contact list in Salesforce is always updated with your latest event participants.
Is it possible to update Salesforce records based on attendee participation tracked through Whova?
Certainly! You can define triggers based on attendee activity or status updates within Whova, which can lead to automated actions such as updating corresponding records or fields within your Salesforce database.
How do I handle errors when syncing data between Whova and Salesforce?
We recommend setting up error handling by configuring alerts or notifications for failed sync attempts. This allows you to manually review any issues. Detailed logs for triggered events can also help identify the source of errors during integration.
Can I customize what information is transferred from Whova to my Salesforce account?
Yes, the data mapping feature allows you to select specific fields from Whova that should map onto corresponding fields in your Salesforce records. This customization enables precise control over what information is synchronized during integration.
What types of events in Whova can trigger actions in Salesforce?
Triggers can be created based on various events such as new registrations, updates to participant details, session check-ins, or survey completions within Whova. These triggers then automate specific actions like creating or updating records in your Salesforce account.
Do I need technical skills to set up the integration between these platforms?
While some technical knowledge may be helpful, our platform offers user-friendly tools that guide you through setting up triggers and actions without needing extensive technical skills. Detailed documentation is also available for more advanced configurations.
About Salesforce
Salesforce is a leading enterprise customer relationship manager (CRM) application.
App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier
About Whova
Whova is an all-in-one event management solution that makes events modern and trendy, attracts and engages attendees effectively, and helps event organizers save time when managing event logistics.