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Our most popular template

Add new HubSpot contacts to Omnisend
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HubSpot + Omnisend
Add new HubSpot form submissions to Omnisend as subscribers
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HubSpot + Omnisend
Create Omnisend subscribers when new or updated HubSpot contacts appear
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HubSpot + Omnisend
Create or update Omnisend custom events when new or updated HubSpot companies are detected
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HubSpot + Omnisend
Create Omnisend events for new HubSpot companies
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HubSpot + Omnisend
Create new Omnisend subscribers from new contacts in your HubSpot list
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HubSpot + Omnisend

Add new HubSpot contacts to Omnisend

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HubSpot + Omnisend

Add new HubSpot form submissions to Omnisend as subscribers

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HubSpot + Omnisend

Create Omnisend subscribers when new or updated HubSpot contacts appear

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HubSpot + Omnisend

Create or update Omnisend custom events when new or updated HubSpot companies are detected

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HubSpot + Omnisend

Create Omnisend events for new HubSpot companies

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HubSpot + Omnisend

Create new Omnisend subscribers from new contacts in your HubSpot list

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HubSpot + Omnisend

Create Omnisend subscribers from updated HubSpot contact properties
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HubSpot + Omnisend

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Zapier makes it easy to integrate HubSpot with Omnisend - no code necessary. See how you can get setup in minutes.

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Company" from HubSpot.

Add your action

An action happens after the trigger—such as "Cancel Campaign" in Omnisend.

You’re connected!

Zapier seamlessly connects HubSpot and Omnisend, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Note
- Additional properties to retrieve
Trigger
Polling
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- Object Type
  Required
- Properties to Retrieve
Trigger
Polling
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- Note
- Additional properties to retrieve
Trigger
Polling
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- Note
- Additional properties to retrieve
Trigger
Polling
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- Event Type
Trigger
Polling
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- Type
Trigger
Polling
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- Note
- Additional properties to retrieve
Trigger
Polling
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- Blog Url
  Required
- Article State
  Required
Trigger
Polling
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New Deal
Triggers when a new Deal is created.
Trigger
Instant
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- Property Name
  Required
- Properties to retrieve
  Required
Trigger
Polling
Try It
- Note
- Additional properties to retrieve
Trigger
Polling
Try It
- Object Type
  Required
- Property Name
  Required
- Additional Properties to Retrieve
Trigger
Polling
Try It
- Property Name
  Required
- Note
- Additional properties to retrieve
Trigger
Instant
Try It
- Note
- Note
- Additional properties to retrieve
Trigger
Polling
Try It
- Note
- List Name
  Required
- Contact
  Required
- Halt my task if contact is already a member of the list
Action
Write
Create Company
Creates a Company in HubSpot.
Action
Write
Create Associations
Creates associations between objects.
Action
Write
- Note
- Halt task if any associations error occurred
- Engagement Type
  Required
- Assigned To
Action
Write
- Note
- Social Media Channel
  Required
- Message Content
  Required
- When
- Save as draft
Action
Write
- Note
- Note
- Name
  Required
- Company
- Contact
Action
Write
Delete CRM Object
Deletes a CRM object from HubSpot
Action
Write
- Company ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Type of Custom Object
  Required
Action
Write
- Note
Action
Write
- Product ID
  Required
- Note
- Additional properties to retrieve
Action
Write
Create Line_item
Creates a Line_item in HubSpot.
Action
Write
- Note
- Contact Email Address
  Required
- Event ID
  Required
- Contact Value
Action
Write
Get CRM Object
Gets a CRM object from HubSpot by ID
Action
Write
- Note
- List Name
  Required
- Contact
  Required
- Halt my task if contact wasn't a member of the list
  Required
Action
Write
Create Ticket
Creates a Ticket in HubSpot.
Action
Write
Update Contact
Update a Contact in HubSpot.
Action
Write
Update Line_item
Update a Line_item in HubSpot.
Action
Write
Update Product
Update a Product in HubSpot.
Action
Write
- Type of Custom Object
  Required
Action
Write
- Folder
  Required
- Filename
  Required
- Access level
  Required
- File
  Required
Action
Write
- Api_docs_info
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Note
- Name
  Required
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Note
- Name
  Required
Action
Search
Find Associations
Find associations between objects.
Action
Search
- Object Type
  Required
- Pipeline Id
  Required
- Stage Id
  Required
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Note
- Additional properties to retrieve
Action
Search or write
- Type of Custom Object
  Required
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write
New Contact
Triggers when a new contact is added.
Trigger
Polling
Try It
- Campaign ID
  Required
Action
Write
- Campaign Name
  Required
- Language
  Required
- Template ID
  Required
- Email Subject
  Required
- Sender Name
  Required
- Preheader Text
- Sender Email
- Reply-To Email
- Included Segments
- Excluded Segments
- Sending Strategy
- Scheduled Send Time
- Timezone Optimization
Action
Write
- Email
- Phone Number
- Status
- Status Date
- Tags
- First Name
- Last Name
- Contact Creation Date
- Country
- Country Code
- State
- Address
- City
- Postal or Zip Code
- Gender
- Birthdate
- Opt-In Date
- Opt-In IP
- Custom Properties
- Send Welcome Email
Action
Write
- Template ID
  Required
Action
Write
- Segment ID
  Required
Action
Write
- HTML Content
  Required
- Template Name
  Required
Action
Write
- Campaign ID
  Required
Action
Write
- Image URL
  Required
- Image Name
Action
Write
- Name Contains
- Status
- Channel
- Sort By
- Sort Order
- Max Results
- Created After
- Created Before
- Updated After
- Updated Before
- Next Page Cursor
Action
Search
- Name Contains
- Sort By
- Sort Order
- Max Results
- Next Page Cursor
Action
Search
- Segment ID
  Required
Action
Search
- Segment ID
  Required
Action
Search

- Note
- Additional properties to retrieve
Trigger
Polling
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- Note
- Additional properties to retrieve
Trigger
Polling
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- Note
- Additional properties to retrieve
Trigger
Polling
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- Property Name
  Required
Trigger
Instant
Try It
Email Subscriptions Timeline
Triggers when new email timeline subscription added for the portal.
Trigger
Polling
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- Form
  Required
Trigger
Instant
Try It
- Contact List
  Required
- Note
- Additional properties to retrieve
Trigger
Instant
Try It
- Type of Custom Object
  Required
Trigger
Instant
Try It
- Channel
  Required
- Status
Trigger
Polling
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- Note
- Additional properties to retrieve
Trigger
Polling
Try It
- Object Type
  Required
- Properties to Retrieve
Trigger
Polling
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- Property Name
  Required
Trigger
Polling
Try It
- Type of Custom Object
  Required
Trigger
Instant
Try It
- Note
- Contact Email
  Required
- Subscription Types
  Required
- Legal Basis Explanation
Action
Write
- Note
- Name
  Required
Action
Write
Create Contact
Creates a Contact in HubSpot.
Action
Write
Create CRM Object
Creates a CRM object in HubSpot
Action
Write
- Note
- List Name
  Required
- Object Type
  Required
- Processing Type
  Required
- Folder ID
Action
Write
- Type of Custom Object
  Required
Action
Write
Create Deal
Creates a Deal in HubSpot.
Action
Write
- Note
- Workflow Name
  Required
- Contact's Email
  Required
Action
Write
- Contact ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Deal ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Line_item ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Ticket ID
  Required
- Note
- Additional properties to retrieve
Action
Write
- Note
- Blog URL
  Required
- Blog Author
  Required
- Publish This Post?
  Required
- Blog Post URL
  Required
- Blog Post Title
  Required
- Blog Post Content
  Required
- Meta Description
  Required
- Featured image URL
Action
Write
Create Product
Creates a Product in HubSpot.
Action
Write
Remove Associations
Removes associations between objects.
Action
Write
- Note
- Form
  Required
- Note
- HubSpot usertoken
- IP address
- Page name
- Page URI
- Page ID
- SFDC campaign ID
- GoToWebinar key/ID
- Submission timestamp
- Skip validation
Action
Write
Update Company
Update a Company in HubSpot.
Action
Write
Update Deal
Update a Deal in HubSpot.
Action
Write
Update CRM Object
Updates a CRM object in HubSpot
Action
Write
Update Ticket
Update a Ticket in HubSpot.
Action
Write
- Note
- Email
  Required
Action
Write
- Note
- Note
- Contact Email
  Required
Action
Write
Find CRM Object
Finds CRM objects by searching with filters
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Type of Custom Object
  Required
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Owner email
  Required
- Search among deactivated owners
Action
Search
- Owner Id
  Required
- Search among deactivated owners
Action
Search
- Note
- Additional properties to retrieve
Action
Search
- Note
- Name
  Required
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write
- Note
- Name
  Required
- Note
- Company
- Contact
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write
- Note
- Additional properties to retrieve
Action
Search or write
Updated Contacts
Triggers when a contact is is last updated or created.
Trigger
Polling
Try It
- Campaign ID
  Required
Action
Write
- Event Name
  Required
- Event Time
- Event Version
- Event properties - basic
- Event Properties - advanced (JSON)
- Contact Email
- Contact Phone
- Contact ID
- Contact Email Subscription Status
- Contact Email Subscription Date
- Contact SMS Subscription Status
- Contact SMS Subscription Date
- Contact First Name
- Contact Last Name
- Contact Birthdate
- Contact Address
- Contact City
- Contact ZIP (postal) Code
- Contact State
- Contact Country
- Contact Country Code
- Contact Tags
- Contact Custom Properties
Action
Write
- Campaign ID
  Required
Action
Write
- Image ID
  Required
Action
Write
- Image ID
  Required
Action
Write
- Template ID
  Required
Action
Write
- Campaign ID
  Required
- Campaign Name
- Language
- Email Subject
- Sender Name
- Preheader Text
- Sender Email
- Reply-To Email
- Included Segments
- Excluded Segments
- Sending Strategy
- Scheduled Send Time
- Timezone Optimization
Action
Write
- Campaign ID
  Required
Action
Search
- Template ID
  Required
Action
Search
- Name Contains
- Sort By
- Sort Order
- Max Results
  Required
Action
Search
- Max Results
- Sort By
- Sort Order
- Next Page Cursor
Action
Search

For AI agents & developers

Use HubSpot and Omnisend with AI agents and code

Beyond Zap workflows. Call HubSpot and Omnisend actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.

No code

Connect via Zapier MCP

Expose HubSpot and Omnisend actions as tools in any MCP client. Authenticate once, then call them in natural language.

Example actions on this page

Update Contact Subscription Preferences
Cancel Campaign

Works with

Claude · ChatGPT · Cursor · any MCP-compatible client

Connect Zapier MCP

Typescript

Call from code with the Zapier SDK

Trigger HubSpot and Omnisend actions from backend services, scripts, or agent code.

Install

# TypeScript / Node
npm install @zapier/zapier-sdk

Run an action

import { createZapierSdk } from '@zapier/zapier-sdk';

const zapier = createZapierSdk();
await zapier.runAction({ /* hubspot / omnisend action */ });

Run the SDK docs

There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Practical ways you can use HubSpot and Omnisend

Sync new contacts with targeted lists.

When a new contact is added in HubSpot, Zapier can automatically create or update the subscriber in Omnisend and assign them to the right segment. This automation ensures email campaigns are always hitting the right audience with updated contact information, driving engagement and reducing manual updates.

Business Owner

Try it

Trigger email campaigns for new form submissions.

When a new form is submitted in HubSpot, Zapier triggers a custom event in Omnisend to start an email campaign. This saves time for marketers by automatically engaging potential leads and building stronger relationships without manual work.

Marketing & Marketing Ops

Try it

Update contact records.

Whenever a new customer event occurs in Omnisend, Zapier automatically updates the corresponding contact in HubSpot. This ensures your sales team always has the latest insights, enabling more meaningful interactions which can improve close rates.

Sales Ops

Try it

Learn how to automate HubSpot on the Zapier blog

Learn how to automate Omnisend on the Zapier blog

Make work flow with AI

Level up your HubSpot to Omnisend integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

Frequently Asked Questions about HubSpot + Omnisend integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with HubSpot and Omnisend

How can I integrate HubSpot with Omnisend?

You can integrate HubSpot with Omnisend through our platform by creating a workflow that connects the two services. This involves setting up triggers from HubSpot, like when a contact is added or updated, and using actions in Omnisend such as adding the contact to a list or sending tailored email campaigns.

What are some common triggers for syncing data from HubSpot to Omnisend?

Common triggers in HubSpot include new or updated contacts, form submissions, and email engagements. These triggers can automate the syncing of data directly into Omnisend for further marketing actions.

Do I need any coding skills to set up the integration between HubSpot and Omnisend?

No coding skills are required. Our platform provides an intuitive interface where you can easily configure triggers and actions between HubSpot and Omnisend without needing technical expertise.

Can I customize what data is transferred from HubSpot to Omnisend?

Yes, you have the ability to customize the fields and types of data that are transferred from HubSpot to Omnisend. You can set specific conditions on which contacts or updates sync based on your criteria.

What kind of support do you offer for troubleshooting issues with the integration?

We offer extensive support documentation and troubleshooting guides for integrating HubSpot with Omnisend. Additionally, our support team is available to assist with any specific issues you may encounter during setup or operation.

Are there limitations on how much data I can sync between HubSpot and Omnisend?

While there aren't strict limitations on data syncing volumes, efficiency may depend on your specific account limits in both HubSpot and Omnisend. We recommend optimizing workflows to handle large datasets effectively.

How often does data sync between HubSpot and Omnisend once integrated?

Data sync frequency depends on how workflows are configured. Typically, triggers from HubSpot initiate immediate actions in Omnisend; however, scheduling options allow for batch processing at predefined intervals if needed.

About HubSpot

HubSpot is your all-in-one stop for all of your marketing software needs.

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About Omnisend

Omnisend is a marketing automation platform built for growing ecommerce businesses that have graduated their basic email marketing tools.

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Connect HubSpot and Omnisend to power AI-driven automation

Launch your first automated workflow

Add new HubSpot contacts to Omnisend

Add new HubSpot form submissions to Omnisend as subscribers

Create Omnisend subscribers when new or updated HubSpot contacts appear

Create or update Omnisend custom events when new or updated HubSpot companies are detected

Create Omnisend events for new HubSpot companies

Create new Omnisend subscribers from new contacts in your HubSpot list

Add new HubSpot contacts to Omnisend

Add new HubSpot form submissions to Omnisend as subscribers

Create Omnisend subscribers when new or updated HubSpot contacts appear

Create or update Omnisend custom events when new or updated HubSpot companies are detected

Create Omnisend events for new HubSpot companies

Create new Omnisend subscribers from new contacts in your HubSpot list

Create Omnisend subscribers from updated HubSpot contact properties

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Choose a trigger

Add your action

You’re connected!

Supported triggers and actions

Use HubSpot and Omnisend with AI agents and code

Connect via Zapier MCP

Call from code with the Zapier SDK

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

Practical ways you can use HubSpot and Omnisend

Sync new contacts with targeted lists.

Trigger email campaigns for new form submissions.

Update contact records.

Learn how to automate HubSpot on the Zapier blog

How to integrate ChatGPT with HubSpot

How to use Zapier's HubSpot Salesforce integration

How to integrate Hubspot with Gmail

Learn how to automate Omnisend on the Zapier blog

Find new customers on TikTok with Omnisend

5 Omnisend automation ideas

Make work flow with AI

Frequently Asked Questions about HubSpot + Omnisend integrations

Connect HubSpot to Omnisend on the world's largest no-code automation platform