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Zapier makes it easy to integrate Google Sheets with Omnisend - no code necessary. See how you can get setup in minutes.
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Google Sheets
Google Sheets
1. Choose trigger event
Omnisend
Omnisend
2. Choose action
1. Select the event
Setup
Test
Google Sheets
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Spreadsheet Row (Team Drive)" from Google Sheets.
Add your action
An action happens after the trigger—such as "Batch Add Tags" in Omnisend.
You’re connected!
Zapier seamlessly connects Google Sheets and Omnisend, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
Create a new record or update an existing record in your app.
Campaign ID
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Campaign ID
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Endpoint
Required
Items
Required
Method
Required
Origin
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Event Name
Required
Event Time
Event Version
Event Properties - advanced (JSON)
Contact Email
Contact Phone
Contact ID
Contact Email Subscription Status
Contact Email Subscription Date
Contact SMS Subscription Status
Contact SMS Subscription Date
Contact First Name
Contact Last Name
Contact Birthdate
Contact Address
Contact City
Contact ZIP (postal) Code
Contact State
Contact Country
Contact Country Code
Contact Tags
Contact Custom Properties
Event Propertie
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
General Settings
Name
Sections
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
CategoryID
Required
Title
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Email
Phone Number
Status
Status Date
Tags
First Name
Last Name
Contact Creation Date
Country
Country Code
State
Address
City
Postal or Zip Code
Gender
Birthdate
Opt-In Date
Opt-In IP
Custom Properties
Send Welcome Email
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Id
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Template ID
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Product ID
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Segment ID
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Id
Required
Contacts In Workflow
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Image ID
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Id
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Batch ID
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Id
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Id
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Product ID
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Segment ID
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Limit
After
Before
Name Contains
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
HTML Content
Required
Template Name
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Limit
After
Before
Sort
Direction
Status
Name Contains
Channel
Type
Parent Campaign ID
Created At From
Created At To
Updated At From
Updated At To
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Offset
Limit
Sort
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Id
Required
Blocks
Exit Conditions
Name
Settings
Trigger
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Id
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Id
Required
Blocks
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Id
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Campaign ID
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Id
Required
Block ID
Required
Recipients
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Campaign ID
Required
Campaign Name
Language
Email Subject
Sender Name
Preheader Text
Sender Email
Reply-To Email
Included Segments
Excluded Segments
Sending Strategy
Scheduled Send Time
Timezone Optimization
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Id
Required
Address
Birthdate
City
Country
Country Code
Created At
Custom Properties
First Name
Gender
Phone
Last Name
Postal Code
State
Tags
Tracking Consents
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Display Name
Name
Required
Origin
Required
Properties
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Id
Required
General Settings
Name
Sections
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Segment ID
Required
Condition Groups
Required
Name
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Id
Required
Block ID
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Campaign ID
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Template ID
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Name Contains
Sort By
Sort Order
Max Results
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Max Results
Sort By
Sort Order
Next Page Cursor
Action
This is an event a Zap performs.
Search
Find existing data in your app
For AI agents & developers
Use Google Sheets and Omnisend with AI agents and code
Beyond Zap workflows. Call Google Sheets and Omnisend actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose Google Sheets and Omnisend actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Create Spreadsheet Column
Batch Add Tags
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
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Practical ways you can use Google Sheets and Omnisend
Add new Google Sheets rows to Omnisend as subscribers
When a new row is added to your Google Sheet, Zapier will create or update a subscriber profile in Omnisend. This helps business owners efficiently manage their email list in one centralized location, keeping outreach consistent and reducing manual entry.
Zapier updates your Google Sheets whenever a specific event is triggered in Omnisend. This automation helps marketers keep an accurate and up-to-date record of marketing campaign performance for data analysis and decision-making.
When a new subscriber is added to your Omnisend account, Zapier will log this information in a Google Sheet. This workflow provides your sales ops team with immediate visibility into new leads, ensuring seamless tracking and quicker follow-up.
Learn how to automate Google Sheets on the Zapier blog
Learn how to automate Omnisend on the Zapier blog
Make work flow with AI
Level up your Google Sheets to Omnisend integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
