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Zapier makes it easy to integrate Act! with Mailchimp - no code necessary. See how you can get setup in minutes.
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Act!
Act!
1. Choose trigger event
Mailchimp
Mailchimp
2. Choose action
1. Select the event
Setup
Test
Act!
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Contact" from Act!.
Add your action
An action happens after the trigger—such as "Archive Subscriber" in Mailchimp.
You’re connected!
Zapier seamlessly connects Act! and Mailchimp, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
Create a new record or update an existing record in your app.
Campaign
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Audience
Required
Tag name
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Name
Required
Company
Required
Address1
Required
Address2
City
Required
State
Required
Zip
Required
Country
Required
Phone
Permission_reminder
Required
Email_type_option
Required
From_name
Required
From_email
Required
Subject
Required
Language
Required
Notify_on_subscribe
Notify_on_unsubscribe
Double_optin
Marketing_permissions
Use_archive_bar
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Audience
Required
Email Address
Required
Deletion_info
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Audience
Required
Tag
Required
Email Address
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
SMS Campaign
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Audience
Required
Tag
Required
Email Address
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Name
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Audience
Required
Tag name
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Name
Required
Campaign Name
Audience
Required
Segment
Tags
Email Subject
Required
Preview_text
From_name
Required
From Email Address
Required
To_name
Content Type
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Search
Required
Audience
Audience
Required
Subscriber Email
Required
New Email
Status
Required
Double Opt-In
Update Existing
Replace Groups
Groups
Language Code
Tag(s)
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
For AI agents & developers
Use Act! and Mailchimp with AI agents and code
Beyond Zap workflows. Call Act! and Mailchimp actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose Act! and Mailchimp actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Add Activity
Archive Subscriber
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
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Practical ways you can use Act! and Mailchimp
Sync Act! opportunities with Mailchimp tags
When a new opportunity is created in Act!, Zapier adds the associated contact to a relevant tag in Mailchimp. This lets you segment audiences for targeted email campaigns based on sales opportunities.
When a new subscriber is added to your Mailchimp audience, Zapier automatically creates a new contact in Act!. This keeps your CRM aligned with your marketing campaigns and ensures your sales team has up-to-date leads to follow up.
When a recipient clicks a link in your Mailchimp campaign, Zapier adds a note to their Act! contact profile, giving your team visibility into engagement levels directly within the CRM.
Learn how to automate Mailchimp on the Zapier blog
Make work flow with AI
Level up your Act! to Mailchimp integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Frequently Asked Questions about Act! + Mailchimp integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Act! and Mailchimp
How can I integrate Act! with Mailchimp?
We offer integration options using automation tools that connect Act! with Mailchimp, allowing you to set up triggers and actions between the platforms. This means you can automate workflows such as adding contacts from Act! to a Mailchimp list when they're added or updated.
What triggers are available for Act! and Mailchimp integration?
When integrating Act! with Mailchimp, you can set triggers such as 'New Contact', 'Contact Updated', or 'Tag Added' in Act!, which can then initiate actions like adding the contact to a specific Mailchimp audience.
What actions can be performed in Mailchimp from an Act! trigger?
Actions in Mailchimp that can be triggered by an event in Act! include adding or updating a subscriber, creating a campaign draft, and sending automated emails. These automate your marketing efforts based on your customer relationship updates.
Is there support for syncing contact details between Act! and Mailchimp?
Yes, our integration allows for synchronization of contact details between Act! and Mailchimp. Updates in one platform can automatically update the other so your contact information remains consistent across both platforms.
Can I use tags from Act! in Mailchimp through the integration?
You can utilize tags created within Act! as conditions or segments within your Mailchimp account. This helps target specific groups based on the criteria established within your CRM system.
How do I handle duplicates when syncing contacts between these platforms?
Our integration tools often include options to merge duplicate contacts based on similar data fields, which reduces redundancy while keeping both systems up-to-date. It's key to configure these settings during setup.
Are there any limitations to the number of contacts that can be synced between Act! and Mailchimp?
The number of contacts you can sync may depend on your subscription plans with us and each platform's native restrictions. It is recommended to check plan specifics if you're working with large volumes of data.
About Act!
Collaborate with your team to stay up-to-date on the latest contacts and automate best practice sales processes.