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How Zapier works
Zapier makes it easy to integrate Copilot with Google Ads - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "List App Installs" from Copilot.
Add your action
An action happens after the trigger—such as "Add Contact to Customer List With Email" in Google Ads.
You’re connected!
Zapier seamlessly connects Copilot and Google Ads, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- List App Installs
Lists the app installs in a workspace.
Try ItTriggerPolling - Client Created
Triggers when a new client is created.
Try ItTriggerInstant - List Clients
Lists the clients.
Try ItTriggerPolling - Company Created
Triggers when a company gets created in the Copilot for the first time
Try ItTriggerInstant
- Client Activated
Triggers when a client authenticates in the Copilot for the first time
Try ItTriggerInstant - Client Custom Fields Updated
Triggers only when a client user has updates to custom fields.
Try ItTriggerInstant - Client Updated
High-frequency trigger for each client user update.
Try ItTriggerInstant - Query param to filter placeholder companies
Try ItTriggerPolling
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Learn how to automate Google Ads on the Zapier blog
Frequently Asked Questions about Copilot + Google Ads integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Copilot and Google Ads
What are the prerequisites for integrating Copilot with Google Ads?
Before you can integrate Copilot with Google Ads, ensure that you have active accounts on both platforms. Also, verify that you have the necessary permissions in Google Ads to make changes to campaigns and access data. Our integration needs these permissions to trigger actions and retrieve data effectively.
How does the integration between Copilot and Google Ads work?
Once integrated, Copilot can trigger specific actions in your Google Ads account based on predefined criteria or events. This might include pausing a campaign when budget limits are reached or adjusting keyword bids based on performance metrics. The integration relies on setting up these triggers and corresponding actions accurately.
Can I automate keyword updates using Copilot with my Google Ads campaigns?
Yes, once integrated, you can automate keyword updates in your Google Ads campaigns via Copilot by setting triggers such as performance thresholds. For instance, you can set a trigger to automatically add new high-performing keywords discovered through analytics tools.
How do I set up triggers within the Copilot-Google Ads integration?
In our platform, navigate to the integrations section where you'll find options to create new triggers for your connected apps. Select conditions from various metrics within your Google Ads account—like spend, conversion rate, or click-through rate—to initiate actions like changing bids or updating ad content.
Is it possible to track ad performance metrics using this integration?
Absolutely, our integration allows you to monitor essential performance metrics from your Google Ads account directly through Copilot. These metrics can be used as triggers for further automated actions or just for reporting purposes within our interface.
Does integrating with Google Ads require a developer's assistance?
Typically no developer is needed. Our integration process has been designed to be user-friendly, allowing users to connect accounts and set up triggers without needing any coding knowledge. However, if you're planning more complex setups, consulting with our support team might be beneficial.
How are triggers tested in the Copilot-Google Ads integration?
To test triggers in our platform after setting them up with your Google Ads account, we provide a sandbox environment where you can simulate various scenarios. This ensures that your specified conditions lead to correct actions without impacting live campaigns immediately.