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2 min de lectura

Haz que la IA sea tu nuevo asistente

Por Grace Montgomery · Junio 3, 2025
A hero image of a robot assistant with a headset on a light yellow background.

From making bookings to managing global teams with zero meetings, creators and business owners are finding new ways to get more done using Zapier's automation orchestration platform. Whether it's syncing customer calls to a CRM or making phone calls through an AI assistant, Zapier makes it possible to connect your favorite tools—without writing code.

In these videos, you'll see how automation is powering businesses, async communication, and even phone negotiations—all with the help of Zapier's automated workflows and AI tools.

Zapier es la plataforma de orquestación de IA más conectada: se integra con miles de aplicaciones de socios como Google, Salesforce y Microsoft. Utilice interfaces, tablas de datos y lógica para crear sistemas seguros, automatizados y con tecnología de IA para sus flujos de trabajo críticos para el negocio en toda la pila tecnológica de su organización. Más información.

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  • Have your AI assistant make phone calls for you

  • Use AI to research, negotiate, and record quotes

  • Build a remote team with zero meetings

Have your AI assistant make phone calls for you

Brock Mesarich of AI for non-techies shows how he built a no-code AI phone assistant using Claude, Synthflow, and Zapier MCP. The result? He simply types a message to Claude, and the bot:

  • Calls a restaurant using Synthflow

  • Books a reservation based on his calendar availability

  • Adds the confirmed event to Google Calendar

  • Sends a follow-up email with the reservation details

The real magic happens in Zapier MCP, where Brock connects all these services—including Google Calendar, Gmail, and Synthflow—into one unified automation interface. By configuring Claude to access these tools, he can delegate real-world tasks to an AI agent that understands context and takes action.

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Use AI to research, negotiate, and record phone quotes

Mike, from Creator Magic, takes outbound calling to another level. With automated workflows, he can connect Synthflow to ChatGPT to call taxi companies and negotiate rates, then log the results for later reference.

Así es como funciona:

  • New names and numbers added to a Google Sheet trigger a Zap that initiates a phone call in Synthflow.

  • The call is fully automated and uses a natural-sounding AI voice to ask for quotes—and even negotiate a better rate.

  • A second Zap listens for completed call transcripts, uses ChatGPT to summarize the results and pricing, then logs everything in a separate Google Sheet.

This AI-powered research assistant saves money and cuts down on repetitive work. And you can set it up in minutes.

Construye tu propio Zap

Build a remote team that runs itself—with zero weekly meetings

Paul Minors at MinorCo runs his distributed team across multiple continents—without Slack, email, or weekly check-ins. Instead, he relies on Asana as the team's central hub and uses Zapier's automated workflows to sync key updates across Calendly, Zoom, Pipedrive, and Google Workspace.

Así es como funciona:

  • When a client books a meeting in Calendly, Zapier automatically creates a task in Asana with all the meeting details.

  • After the call, Zapier adds the Zoom AI summary to the Asana task as a comment, including next steps.

  • New sales inquiries go straight into Pipedrive via Zapier, and when a deal closes, another Zap creates a corresponding task in Asana for the service team to kick off the project.

Instead of chasing updates, Paul's team runs on standard operating procedures (SOPs) stored in Google Docs, supported by video messages and CleanShot screen recordings shared asynchronously. It's a model that replaces meetings with automation—making room for deep work and self-managed teams.

Construye tu propio Zap

Reduce your admin work with Zapier's AI orchestration platform

These creators and business owners aren't just automating busywork—they're redesigning how work happens. From global team management to outbound research calls, Zapier's AI orchestration platform helps you quickly and easily scale your work.

Whether you're managing a remote team or building your own AI concierge, Zapier helps you focus less on coordination—and more on results.

What will you build first?

Lecturas relacionadas:

  • Build your own AI digital assistant

  • Zapier Agents: Combine AI agents with automation

  • A guide to Zapier's AI tools

  • How to automate Glean

  • AI in sales: Real use cases to inspire smarter workflows

  • ¿Qué es la orquestación de IA? Una guía sobre los sistemas inteligentes

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