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Choose an Action

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Zapier makes it easy to integrate Facebook Pages with Reply - no code necessary. See how you can get setup in minutes.

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Comment" from Facebook Pages.

Add your action

An action happens after the trigger—such as "Create\Update Person and Push to Campaign" in Reply.

You’re connected!

Zapier seamlessly connects Facebook Pages and Reply, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Page
  Required
- Post
Trigger
Instant
Try It
- Page
  Required
Trigger
Polling
Try It
- Page
  Required
Trigger
Polling
Try It
- Page
  Required
- Photo
  Required
- Description
Action
Write
- Page
  Required
- Message
  Required
- Photo
- Link_url
Action
Write

Inbox Category Set for Reply
Triggers when reply marked with a new inbox category.
Trigger
Instant
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New Link Clicked
Triggers when a person clicks your link in email.
Trigger
Instant
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New Email Opened
Triggers when a person opens your email.
Trigger
Instant
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New Email Replied
Triggers when a person replied.
Trigger
Instant
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Add or Update Contact
Triggers when new contacts are created manually or existing contacts are updated manually.
Trigger
Instant
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- Campaign ID
  Required
- Force Push
- Email
  Required
- First Name
  Required
- Last Name
- Company
- Title
- Phone
- City
- State
- Country
- Timezone
- LinkedIn
Action
Write
- Person email
  Required
Action
Write
- Sequence Id
  Required
- Contact Email
  Required
- Contact Id
- First Name
- Last Name
- Company
- Phone
- City
- State
- Country
- Title
- LinkedIn
- Sales Navigator
- Time Zone
Action
Write

- Info
- Page
  Required
Trigger
Polling
Try It
- Page
  Required
Trigger
Polling
Try It
- Page
  Required
- Photo
  Required
Action
Write
- Page
  Required
- Post
  Required
- Metrics
  Required
Action
Write
- Page
  Required
- Video
  Required
- Title
- Description
Action
Write
New Person Bounce
Triggers when an email address bounce (soft & hard).
Trigger
Instant
Try It
New Emails Sent
Triggers when new email sent (first step or follow-up).
Trigger
Instant
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New Person Opt Out
Triggers when a person clicks opt out link.
Trigger
Instant
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Prospect Finished
Triggers when a prospect finishes in terms of campaign.
Trigger
Instant
Try It
Zapier Step Launched
Triggers when a Sequence's Zapier step is launched
Trigger
Instant
Try It
- Email
  Required
- First Name
  Required
- Last Name
- Company
- Title
- Phone
- City
- State
- Country
- Timezone
- LinkedIn
Action
Write
- Person Email
  Required
Action
Write
- Email
  Required
- Campaign Id
  Required
Action
Write

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Customers who say using Zapier has made them better at their job

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Connect Facebook Pages and Reply to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

Learn how to automate Facebook Pages on the Zapier blog

Make work flow with AI

Level up your Facebook Pages to Reply integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

Frequently Asked Questions about Facebook Pages + Reply integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Facebook Pages and Reply

How do I connect my Facebook Page to Reply?

You can connect your Facebook Page to Reply by navigating to the integrations section in your Reply dashboard. From there, select the option to add a new integration and choose Facebook Pages. Follow the prompts to authenticate with your Facebook account and grant the necessary permissions.

What triggers are available when integrating Facebook Pages with Reply?

When integrating Facebook Pages with Reply, you can set up triggers for various actions such as new comments on posts, new messages received, and changes in page insights. These triggers will allow automated responses or actions within Reply to occur based on specific activities on your Facebook Page.

Can I send automatic replies to comments made on my Facebook posts using this integration?

Yes, through our integration, you can set up automatic replies to comments made on your Facebook posts. This is managed by creating a trigger for new comments and specifying an action within Reply for automatic responses.

Is it possible to handle direct messages from customers via this integration?

Absolutely! Our integration allows you to handle direct messages from customers by setting a trigger for when a new message is received on your Facebook Page. You can then define actions like sending an instant reply or directing the conversation into a specific queue within Reply.

Are there any limitations regarding what data can be pulled from my Facebook Page into Reply?

There might be certain limitations based on privacy settings and permissions granted during setup. For instance, personal data of users who interact with your page may be restricted in accordance with Facebook's data protection policies.

How often does data sync between my Facebook Page and Reply?

Data sync between your Facebook Page and Reply typically occurs in real-time thanks to event-driven triggers. This means you'll see updates as soon as activities happen, keeping your response management up-to-date.

What should I do if I'm having trouble authenticating my Facebook account when setting up the integration?

If you're experiencing authentication issues while setting up the integration, we recommend checking that you're logged into the correct Facebook account with admin access rights. Also, ensure that any pop-up blockers are disabled during the authentication process.

About Facebook Pages

Facebook Pages lets you connect with your customers, fans and followers on the world's largest social network. Share relevant content to engage people who Like your page, create events to build and grow your community, and run a Facebook ad campaign by targeting location, age and more.

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About Reply

Reply is a sales automation platform that puts outreach on autopilot, while still making each communication personal.