Connect Facebook Messenger and Mailchimp to unlock the power of automation
- No credit card required
- Free forever for core features
- 14-day trial for premium features and apps
How Zapier works
Zapier makes it easy to integrate Facebook Messenger with Mailchimp - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Message Sent to Page" from Facebook Messenger.
Add your action
An action happens after the trigger—such as "Archive Subscriber" in Mailchimp.
You’re connected!
Zapier seamlessly connects Facebook Messenger and Mailchimp, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- PageRequired
Try ItTriggerInstant- Audience
- Status
Try ItTriggerPolling- Audience
- LinkRequired
- Track all links clicks
Try ItTriggerPolling- StoreRequired
Try ItTriggerPolling
- Response_msg
- PageRequired
- Recipient_idRequired
- TextRequired
ActionWrite- Audience
- Trigger each time a subscriber opens an email
Try ItTriggerPolling- New Audience
Triggers when a new audience is added to your MailChimp accounts.
Try ItTriggerPolling - AudienceRequired
- Note_about_samples
Try ItTriggerInstant
Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023




93%
Customers who say using Zapier has made them better at their job
25m
Customers have created over 25 million Zaps on the platform
6 mins
The average user takes less than 6 minutes to set up a Zap
Learn how to automate Facebook Messenger on the Zapier blog
Learn how to automate Mailchimp on the Zapier blog
Frequently Asked Questions about Facebook Messenger + Mailchimp integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Facebook Messenger and Mailchimp
What do I need to get started with integrating Facebook Messenger and Mailchimp?
To start integrating Facebook Messenger with Mailchimp, you will need an active Facebook Page and a valid Mailchimp account. Both platforms require permissions for the integration, which you can manage from their respective interface settings.
Can I create automated email campaigns based on interactions in Facebook Messenger?
Yes, you can set up automated email campaigns in Mailchimp triggered by interactions received via Facebook Messenger. For instance, when a user sends a specific keyword or message on Messenger, it can trigger an automatic email response or campaign in Mailchimp.
How can I tag contacts in Mailchimp using actions from Facebook Messenger?
You can tag contacts in your Mailchimp list automatically based on their activities and interactions within Facebook Messenger. For example, if someone requests more information about a product through Messenger, you can tag them accordingly in your Mailchimp audience.
Is it possible to update subscriber information in Mailchimp from data collected via Facebook Messenger?
Absolutely. You can update subscriber details in your Mailchimp account based on information gathered from the user's interaction with your Facebook Messenger bot. Whenever new details are provided through the chat, they can be automatically synchronized with your Mailchimp database.
Can I integrate multiple Facebook Pages with my single Mailchimp account?
Yes, it's possible to connect multiple Facebook Pages to one Mailchimp account for comprehensive management of subscriber lists across different businesses or brand pages.
What kinds of triggers are available for workflows when integrating these two platforms?
Triggers include actions like receiving specific messages, getting user details from conversations on Messenger, or acquiring opt-ins during interaction sessions that prompt workflows within the integrated platforms.
How do we handle user opt-in for marketing through this integration?
Subscribers need to opt-in by providing explicit consent within the conversation on Facebook Messenger before any marketing material is sent via email through our integrated setup with Mailchimp.