Marketo + WooCommerce

Capture new WooCommerce customers as Marketo leads

Every new customer presents the potential for long-term engagement. Make sure you can identify and react to them by activating this lead-capture automation. It will then listen for any new orders on WooCommerce and copy every new customer into Marketo for you, creating them and adding them to a list so your targeted marketing can kick in.

When this happens...
Order
Triggers when any Order is created, updated, deleted, etc.
TriggerInstant
automatically do this...
Create or Update Lead
Creates or Updates a lead.
ActionWrite
then do this!
Add Lead to List
Adds a lead to a list.
ActionWrite

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Supported triggers and actions

- Trigger RuleRequired
Trigger
Instant
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- Trigger RuleRequired
Trigger
Instant
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- Trigger RuleRequired
Trigger
Instant
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- Trigger RuleRequired
Trigger
Instant
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- Trigger RuleRequired
Trigger
Instant
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- Trigger RuleRequired
Trigger
Instant
Try It
Update Coupon
Updates an existing Coupon.
Action
Write

Update Customer
Updates an existing Customer.
Action
Write
Create Order Note
Creates a new Order Note.
Action
Write
Create Product
Creates a new Product or Variation.
Action
Write
Update Product Stock Quantity
Manage the stock quantity and stock status of an existing Product or Variation by SKU or ID.
Action
Write
Create Subscription
Creates a new Subscription.
Action
Write
Update Subscription
Updates an existing Subscription.
Action
Write
Update User Membership
Updates an existing User Membership.
Action
Write
Find Coupon
Finds a Coupon by searching.
Action
Search
Find Membership Plan
Finds a Membership Plan by searching.
Action
Search
Find Order
Finds an Order by searching.
Action
Search
Find Subscription Note
Finds a Subscription Note by searching.
Action
Search
Find User Membership
Finds a User Membership by searching.
Action
Search
Find or Create Customer
Finds a Customer by searching.
Action
Search or write
Find or Create Order
Finds an Order by searching.
Action
Search or write
Find or Create Subscription Note
Finds a Subscription Note by searching.
Action
Search or write
Find or Create User Membership
Finds a User Membership by searching.
Action
Search or write
- List
- Additional Fields
Trigger
Polling
Try It
- Zap Id
- Program ContextRequired
- Campaign ContextRequired
- Program ContextRequired
- Program Member ContextRequired
Trigger
Instant
Try It
- ListRequired
- LeadRequired
Action
Write
- Partition
Action
Write
- Company NameRequired
Action
Search
- Field to searchRequired
- Search valueRequired
- Additional fields to retrieve
Action
Search
- E-Mail AddressRequired
- Additional fields to retrieve
- Partition
Action
Search or write

- Trigger RuleRequired
Trigger
Instant
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- Trigger RuleRequired
Trigger
Instant
Try It
- Trigger RuleRequired
Trigger
Instant
Try It
- Trigger RuleRequired
Trigger
Instant
Try It
- Trigger RuleRequired
Trigger
Instant
Try It
Create Coupon
Creates a new Coupon.
Action
Write
Create Customer
Creates a new Customer.
Action
Write
Create Order
Creates a new Order.
Action
Write
Update Order
Updates an existing Order.
Action
Write
Update Product Price
Manage the regular price or sale price of an existing Product or Variation by SKU or ID.
Action
Write
Update Product
Updates an existing Product or Variation.
Action
Write
Create Subscription Note
Creates a new Subscription Note.
Action
Write
Create User Membership
Creates a new User Membership.
Action
Write
- Api Docs Info
- Stop on errorRequired
- HTTP MethodRequired
- URLRequired
- Query string parameters
- Additional request headers
- Body
Action
Write
Find Customer
Finds a Customer by searching.
Action
Search
Find Order Note
Finds an Order Note by searching.
Action
Search
Find Product
Finds a Product or Variation by searching.
Action
Search
Find Subscription
Finds a Subscription by searching.
Action
Search
Find or Create Coupon
Finds a Coupon by searching.
Action
Search or write
Find or Create Order Note
Finds an Order Note by searching.
Action
Search or write
Find or Create Product
Finds a Product or Variation by searching.
Action
Search or write
Find or Create Subscription
Finds a Subscription by searching.
Action
Search or write
- Form
Trigger
Polling
Try It
New Program
Triggers when a new program is created.
Trigger
Polling
Try It
- List
- Additional Fields
Trigger
Polling
Try It
- External Company IDRequired
Action
Write
- Api Docs Info
- Stop on errorRequired
- HTTP MethodRequired
- URLRequired
- Query string parameters
- Additional request headers
- Body
Action
Write
- E-Mail AddressRequired
- Additional fields to retrieve
Action
Search
- Company NameRequired
- External Company IDRequired
Action
Search or write

About Marketo

Marketo's marketing automation software helps marketers engage customers and prospects.

Learn more

Related categories

Marketing Automation

Similar apps

About WooCommerce

WooCommerce is the eCommerce platform for WordPress. This connection requires a paid extension.

Learn more

Related categories

Related Zap Templates

Update WooCommerce customers when new leads are created in Marketo

Update WooCommerce subscriptions when new Marketo leads are created

Marketo + WooCommerce

Capture new WooCommerce customers as Marketo leads

Booking

Customer

Order

Order Note

Subscription

User Membership

Update Coupon

Update Customer

Create Order Note

Create Product

Update Product Stock Quantity

Create Subscription

Update Subscription

Update User Membership

Find Coupon

Find Membership Plan

Find Order

Find Subscription Note

Find User Membership

Find or Create Customer

Find or Create Order

Find or Create Subscription Note

Find or Create User Membership

New Lead

New Self-Service Flow Action (SSFS)

Add Lead to List

Create or Update Lead

Find Company

Find Lead by Field

Find or Create Lead

Coupon

Membership Plan

Line Item in an Order

Product

Subscription Note

Create Coupon

Create Customer

Create Order

Update Order

Update Product Price

Update Product

Create Subscription Note

Create User Membership

API Request (Beta)

Find Customer

Find Order Note

Find Product

Find Subscription

Find or Create Coupon

Find or Create Order Note

Find or Create Product

Find or Create Subscription

New Form Submission

New Program

Updated Lead

Create or Update Company

API Request (Beta)

Find Lead

Find or Create Company

About Marketo

Related categories

Similar apps

HubSpot

Pardot

Intercom

About WooCommerce

Related categories

Related Zap Templates

Related Zap Templates