Add new Stripe customers as leads on Marketo
When this happensStep 1: New Customer
Then do thisStep 2: Create or Update Lead
Then do thisStep 3: Add Lead to List
Customers that subscribe to your service are committing their loyalty. Your chances of retention and upselling them will be best if you can take each one through your marketing funnel effectively: Once this automation is active, every new customer you gain on Stripe will automatically be sent over to Marketo, adding them as a lead to any list your want, keeping up with everyone.
How this Stripe-Marketo integration works
- A new customer is detected on Stripe
- Zapier adds them to a new list on Marketo, updating any details if they already exist