Marketo + UTM.io

Marketo + UTM.io integrations

Create attributes in UTM.io for new Marketo leads

This Zapier template allows you to create an attribute in UTM.io whenever there is a new Marketo lead. This is helpful when you want to track the source of your leads and their behavior. You can set up the attribute value based on the lead's details, such as their company name or the id of the lead.

When this happens...
New LeadTriggers when a new lead is created.
TriggerPolling
automatically do this!
Create Parameter or AttributeTriggers when a parameter is created in a specific workspace.
ActionWrite

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More things you can do with Marketo and UTM.io

Discover other triggers and actions you can use with Marketo and UTM.io

- Form
Trigger
Polling
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New Program
Triggers when a new program is created.
Trigger
Polling
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- List
- Additional Fields
Trigger
Polling
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- External Company ID
  Required
Action
Write
- Folder
  Required
- Name
  Required
- Program Description
- Program type
  Required
- Channel
  Required
- Cost: Amount
- Cost: Start Date (YYYY-MM-DD)
- Cost: Note
- Tag: Type
- Tag: Value
Action
Write

- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- E-Mail Address
  Required
- Additional fields to retrieve
Action
Search

- Company Name
  Required
- External Company ID
  Required
Action
Search or write
- Workspace
Trigger
Instant
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- Workspace
Trigger
Instant
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- Workspace
Trigger
Instant
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- Workspace
Trigger
Instant
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- Workspace
Trigger
Instant
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- Workspace
  Required
- URL
  Required
- Shortener
Action
Write

- List
- Additional Fields
Trigger
Polling
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- Zap_id
- Program Context
  Required
- Campaign Context
  Required
- Program Context
  Required
- Program Member Context
  Required
Trigger
Instant
Try It
- List
  Required
- Lead
  Required
Action
Write
- Partition
Action
Write
- Program
  Required
- Name
- Program Description
- Start Date
- End Date
- Cost: Amount
- Cost: Start Date (YYYY-MM-DD)
- Cost: Note
- Tag: Type
- Tag: Value
Action
Write
- Company Name
  Required
Action
Search
- Field to search
  Required
- Search value
  Required
- Additional fields to retrieve
Action
Search
- E-Mail Address
  Required
- Additional fields to retrieve
- Partition
Action
Search or write
- Workspace
Trigger
Instant
Try It
- Workspace
Trigger
Instant
Try It
- Workspace
Trigger
Instant
Try It
- Workspace
Trigger
Instant
Try It
- Workspace
Trigger
Instant
Try It
- Workspace
  Required
- Type
  Required
- Parameter or Attribute Name
  Required
- Parameter or Attribute Value
  Required
- Pretty Name
- UTM Grouping Parent - Parameter Name
- UTM Grouping Parent - Parameter Value
Action
Write

About Marketo

Marketo's marketing automation software helps marketers engage customers and prospects.

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About UTM.io

UTM.io: link management and tracking platform for centralized creation, organization, and management of UTM links across multiple teams.

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