Google Analytics 4 + Google Ads + Marketo Integrations

How to connect Google Analytics 4 + Google Ads + Marketo

Zapier lets you send info between Google Analytics 4 and Google Ads and Marketo automatically—no code required. With 7,000+ supported apps, the possibilities are endless.

Choose a Trigger
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Choose an Action
Choose an Action
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Do even more with Google Analytics 4 + Google Ads + Marketo

With Zapier, you can do more than just connect your apps - you can automate entire processes from beginning to end! Check out the following list of triggers and actions you can use with Google Analytics 4, Google Ads, and Marketo. And don’t forget that you can add more apps and actions to create complex workflows.

Supported triggers and actions

What does this mean?
  • Google Analytics 4 triggers, actions, and search

    New Conversion Event

    Triggers when a new conversion event is created.

    Trigger
    Scheduled
    Try It
    • Measurement Display NameRequired

    Action
    Write
  • Google Analytics 4 triggers, actions, and search

    Send Measurement Events for an Application

    Send Measurement Events for given application.

    Action
    Write
  • Google Analytics 4 triggers, actions, and search

    Find Conversion

    Finds a conversion based on id.

    Action
    Search
    • Event NameRequired

    Action
    Write
    • Report Start DateRequired

    • Report End DateRequired

    • Date NameRequired

    • Dimension

    • Comparison

    • Value

    • Metric

    • Comparison

    • Value

    • Offset

    • Limit

    • Currency

    • Keep empty rows

    • Return property quota

    Action
    Write
    • HTTP MethodRequired

    • URLRequired

    • Query String Parameters

    • Headers

    • Additional Request Headers

    • Body

    Action
    Write
  • Google Ads triggers, actions, and search

    New Campaign

    Triggers whenever a new campaign is created in Google Ads.

    Trigger
    Scheduled
    Try It

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How Google Analytics 4 + Google Ads + Marketo Integrations Work

  1. Step 1: Authenticate Google Analytics 4, Google Ads, and Marketo.
    30 seconds
  2. Step 2: Pick one of the apps as a trigger, which will kick off your automation.
    15 seconds
  3. Step 3: Choose a resulting action from the other app.
    15 seconds
  4. Step 4: Select the data you want to send from one app to the other.
    2 minutes
  5. That’s it! More time to work on other things.
Connect apps
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About Google Analytics 4

Google Analytics 4 is a powerful web analytics platform that provides businesses with deep insights into user behavior and website performance.
Help

Related categories

  • Analytics
  • Google
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google-ads logo

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
Help

Related categories

  • Ads & Conversion
  • Google

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About Marketo

Marketo's marketing automation software helps marketers engage customers and prospects.
Learn moreHelp

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  • Marketing Automation

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