When this happens...
EasypromosNew Entry
Then do this...
MarketoCreate or Update Lead

You are a fan of Marketing Automation and you believe that online promotions and contests are great for TOFU actions. Set up this integration to automate your lead capture by adding all your promotion participants new leads in Marketo. After it’s been set up, every new entry submitted on your Easypromos promotion will either create a new lead on Marketo or update one that already exists, making sure you're always armed with the very latest customer data, no matter how often it updates.

Note: This Zapier integration doesn't create or update Marketo leads from Easypromos entries that have already been submitted, only entries that are submitted after you've set it up.

How this Easypromos-Marketo integration works

  1. A new entry is received on an Easypromos promotion.
  2. Zapier automation adds a new lead to Marketo or updates a match.

What You Need

  • Easypromos Premium or White Label promotion
  • Marketo account

Why Zapier?


Get started for free—14 day trial of premium features and apps.


No coding required—automate any of 1,500+ apps in minutes.


Enterprise-level security—connect mission-critical apps.

It's easy to connect Easypromos + Marketo and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
New Entry

Triggers when a new entry is created.

Create or Update Lead

Creates or Updates a lead.

New Lead

Triggers when a new lead is created.

Add Lead to List

Adds a lead to a list.

Use our free platform to build a single Zapier integration and instantly connect your app with 1,500+ others.

Become a Zapier Integration Partner

Easypromos is an online platform to create and manage all sorts of digital promotions, sweepstakes and contests.

Marketo's marketing automation software helps marketers engage customers and prospects.

See Marketo Integrations