Facebook Lead Ads
When this happens...
Facebook Lead AdsNew Lead
Then do this...
TwilioCall Phone

This automation helps you strike while the lead is hot. If you're collecting phone numbers via a Facebook Lead Ad form, you can use Twilio and Zapier to automatically call that lead and say a message. Whether you're relaying a limited time offer or directions to your location, automating the followup can help you close a sale with no extra effort on your part.

How this Facebook Lead Ads-Twilio integration works

  1. A new lead is captured via a Facebook Lead Ad form (form must capture the phone number)
  2. Zapier calls the number submitted on the form and says a designated message using Twilio

Apps involved

  • Facebook Lead Ads
  • Twilio

Why Zapier?


Get started for free—14 day trial of premium features and apps.


No coding required—automate any of 1,500+ apps in minutes.


Enterprise-level security—connect mission-critical apps.

It's easy to connect Facebook Lead Ads + Twilio and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
New Recording

Triggered when a new recording is available on your account.

Call Phone

Call a number or numbers and say a message.

New Transcription

Triggered when a new transcription is available on your account.

Send SMS

Send a SMS to a number or numbers.

New Call

Triggered when a call is finished on your Twilio number.


Triggered when an SMS is sent to your Twilio number.

New Lead

Triggers when a new lead is created.

Use our free platform to build a single Zapier integration and instantly connect your app with 1,500+ others.

Become a Zapier Integration Partner

Facebook lead ads make signing up for business information easy for people and more valuable for businesses. The Facebook lead ad app is useful for marketers who want to automate actions on their leads.

Learn More

An easy tool for developers to send and receive SMS and voice calls.

See Twilio Integrations