The Conversion Cloud is a lead generation and reporting tool for multiple industries.

Conversion Cloud

Instantly build dynamic interfaces that connect to Zaps and a data source (like Tables). Interfaces gives you a drag-and-drop way to build visual workflows for any business process, without writing code.

Zapier Interfaces

We expect at least one unique (and usually autoincrement) primary key column so we can deduplicate records properly! Otherwise we will make a best guess on a random column to use to deduplicate.

**Highly recommended!** Usually you want the results to be most recent first so we can skim off only new results, so choose something like `date_created` or your autoincrement `id`. Column names that contain a space must be enclosed within brackets `[ ]`.

We default to what the primary key is on the table as the unique key to deduplicate on. If you prefer another field, select it here.

Query results must have a unique `id` field so we can deduplicate records properly! Otherwise we will make a best guess. You must also include desired ordering and limiting in the query.

**Note: This query must run in less than 30 seconds and it is recommended that you return no more than 5,000 rows**

Usually something auto-incremented like `id`. Must be unique. Column names that contain a space must be enclosed within brackets `[ ]`.

Usually something like `date_updated` or `last_modified`. This should ideally be a datetime column that is set to the current datetime whenever a row is updated.

Trigger on changes to cells in this column only. To trigger on changes to any column, leave blank and use a date field like `date_updated` or `last_modified` as Order By.

To trigger on updates to any column, leave the field "Trigger Column" blank and use a datetime field like `date_updated` or `last_modified` as Order By. This field should be automatically updated by your database when the row is updated, and will be used to identify the updates and trigger the Zap.

You should include desired ordering and limiting (usually to 1 record) in the query.

**This query must run in less than ~30 seconds.**

MySQL is a premier database used in millions of production environments around the world. Easily plug your MySQL database into any web service.

MySQL

SQL server (or MS SQL) is a top of the line database geared for the cloud

SQL Server

Quickbase makes it easy to create custom applications and workflows to streamline processes, with IT visibility and control.

Quickbase

Firebase Realtime Database and Google Cloud Firestore are flexible databases that give you the ability to easily store and sync app data at global scale.

Firebase / Firestore

Amazon Relational Database Services (RDS) allow you to set up, operate, and scale relational databases in the cloud.

Amazon Relational Database Services (RDS)

Add new leads as rows in specific MySQL database tables.

Conversion Cloud + MySQL

Add new Conversion Cloud leads to MySQL database tables

Supported triggers and actions

New Lead

New Row

New Table

New Row

Find Row

New Column

New Row (Custom Query)

New or Updated Row

Update Row

Find Row via Custom Query

About Conversion Cloud

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