Don't see your Page listed? Access your Business account's [Settings](https://business.facebook.com/select/?next=https%3A%2F%2Fbusiness.facebook.com%2Fsettings%2Fpages) to confirm the connected account has correct ['Manage Page' permissions](http://zpr.io/tbqfm) and [re-connect your account](http://zpr.io/tbqfC).  See [help docs](http://zpr.io/tbqfL) for more info.

When you update a form, Facebook assigns a new form ID. You must reselect it from the dropdown menu.

Select the Facebook Page connected to your lead form. If you cannot see your form, find the [Facebook Page ID](https://www.facebook.com/help/1503421039731588) and set it as a [custom value](https://help.zapier.com/hc/en-us/articles/8496241696141-Add-custom-values-to-dropdown-menu-fields-in-Zaps).

Select the form associated with your Facebook Page. If you select “Default (Any Form)” you must grant [sufficient permissions](https://help.zapier.com/hc/en-us/articles/8496040397965-What-permissions-do-I-need-to-use-Facebook-Lead-Ads-with-Zapier) to all forms associated with the Facebook Page.

**Recommended next step:** See the full impact of your Facebook Lead Ads with one more Zap. [Send CRM conversion events to Facebook](https://zapier.com/apps/facebook-conversions/integrations/utm_campaign=fbla_zap_editor&utm_medium=in-app) to track true ROI—online or offline.

Facebook lead ads make signing up for business information easy for people and more valuable for businesses. The Facebook lead ad app is useful for marketers who want to automate actions on their leads.

Facebook Lead Ads

KickoffLabs allows you to create giveaway campaigns in minutes!

KickoffLabs

Unbounce is a landing page platform that helps you convert more visitors into leads, sales, and customers. Unbounce Conversion Intelligence™ is AI powered-functionality that works with your marketing intuition to ensure the best campaign performance every time.

Unbounce

Google Forms is an easy way to collect data from the web with a simple UI and powerful editor. Works hand-in-hand with Google Sheets!

Google Forms (Legacy)

This trigger will fire when the selected agent’s lead is contacted successfully.

Select which agent should handle this lead.

The lead’s phone number in E.164 format (e.g., +4915123456789).

Lead’s gender (male, female, or diverse).

Lead source (free text, e.g., Facebook Ads, LinkedIn, Website Form).

External ID for this lead in your CRM (e.g., Close.com record ID). This value can be used to match and update the correct lead record in your system.

HotReach is an AI-powered sales tool that calls leads in real time, qualifies them, and sets up appointments.

HotReach

Facebook leads go cold when you don't call them immediately. This automation creates HotReach leads from new Facebook Lead Ads and triggers an AI voice agent to call them instantly. Leads get contacted at their peak interest, maximizing conversions.

Facebook Lead Ads + HotReach

Add new Facebook Lead Ads leads to HotReach and schedule calls

Supported triggers and actions

New Lead

Create Lead

About Facebook Lead Ads

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About HotReach

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