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Google Ads + Salesforce

Create offline conversions when new Salesforce records are updated

With so many new opportunities coming in, you might not have time to record them as offline conversions in Google Ads. Set up this integration and that'll be done for you automatically. After set up, offline conversions will be recorded in Google Ads whenever a specific object is updated in Salesforce. You can also specify the desired value for that object (i.e. "Marketing Qualified"). Now, your business will have a better idea of how effective an ad campaign is, without the extra work.

With so many new opportunities coming in, you might not have time to record them as offline conversions in Google Ads. Set up this integration and that'll be done for you automatically. After set up, offline conversions will be recorded in Google Ads whenever a specific object is updated in Salesforce. You can also specify the desired value for that object (i.e. "Marketing Qualified"). Now, your business will have a better idea of how effective an ad campaign is, without the extra work.

  1. When this happens...
    SalesforceSalesforce
    Updated Field on Record

    Triggers when a field of your choosing (ie. email address, status) is updated on any record of a specified Salesforce object (ie. Contact, Lead, Opportunity, etc.).

    TriggerScheduled
  2. automatically do this!
    Google AdsGoogle Ads
    Send Offline Conversion

    Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Google Ad campaigns to offline activity and business impact.

    ActionWrite
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Supported triggers and actions

What does this mean?
  • Salesforce triggers, actions, and search

    New Contact

    Triggers when a new Contact is created.

    Trigger
    Scheduled
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    • Salesforce ObjectsRequired

    Trigger
    Scheduled
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    • Salesforce ObjectRequired

    Trigger
    Scheduled
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    • History ObjectRequired

    Trigger
    Scheduled
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  • Salesforce triggers, actions, and search

    New Outbound Message

    Triggers when a new outbound message is received in Salesforce.

    Trigger
    Instant
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    • Disclaimer

    • Salesforce ObjectRequired

    Trigger
    Scheduled
    Try It
    • CampaignRequired

    • ContactRequired

    Action
    Write
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About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
Learn moreHelp

Related categories

  • Ads & Conversion
  • Google

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